Apple announces podcast analytics, an industry breakthrough

At last week’s WorldWide Developer Conference, James O. Boggs, Business Manager of Apple’s podcast division, announced that Apple will introduce podcast consumption analytics later this year. The announcement was tucked quietly onto the end of a long session of WWDC speeches, masking its importance as a much-needed, long-awaited decision by Apple that some industry insiders believed might never come. Continue Reading

Nielsen Q4 comparable metrics show smartphones’ growing share

Nielsen’s Q4 2016 comparable metrics report continued the upward trajectory for smartphone use seen in its Q3 results. Radio, on the other hand, stayed essentially flat within the U.S. media consumption landscape. Weekly reach for radio has stayed around 93% for several quarters, and radio is used an average of 5.1 days per week. Smartphones are used even more frequently at an average of 5.8 days per week. Continue Reading

MIDiA report: Global streaming revenue could be $20.1 billion by 2025

MIDiA Research has released its second State of the Streaming Nation report. It offers a deep dive into both consumer behaviors and market trends for this industry, covering listeners in Brazil, Germany, Japan, Sweden, the UK, and the U.S. The report found that streaming revenue in 2016 was $7.6 billion (retail values). It projected that figure to reach $20.1 billion by 2025. Continue Reading

More from Pandora: Ticketfly sold, leadership boasts strong balance sheets

The news of Sirius XM’s $480 million in Pandora wasn’t the only big development for the audio company today: Pandora has sold Ticketfly to Eventbrite for $200 million. Here, we also get a little more insight into what the outlook is within Pandora, both on the recent business activities and on its future direction. Continue Reading