Radionomy-owned digital advertising platform TargetSpot announced a new partnership with Internet radio platform MixRadio, to sell inventory in France, Germany, and Switzerland. The alliance starts this month. Continue Reading
TargetSpot has introduced an international programmatic monetization platform called TS BlueBox. The DAAST-compliant service is designed to help create revenue for digital audio publishers with a single integrated solution. It currently includes the U.S., the UK, Germany, France, Spain, Switzerland, and Belgium, although more countries will be added later in 2015. Continue Reading
Following up our coverage of the integrative partnership of audio ad network Targetspot and data company Quantcast, we wanted to understand the depth of integration, and what Big Data means for the online audio advertising industry. We chatted with TargetSpot co-CEO Leigh Newsome, and started by asking how this partnership is distinguished from previous work the two companies have done together. Continue Reading
Ad network TargetSpot announced a partnership with audience measurement company Quantcast, which will allow TargetSpot to more finely identify audience characteristics across its portfolio of streaming audio publishers. The agreement represents an important example of the Big Data movement in online audio, and the increasing expectation of targeted audience segments among advertisers. Continue Reading
Audio ad platform TargetSpot announced a partnership with RMS, the leading audio ad network in Germany. RMS also operates an Internet radio publishing platform for German online radio stations. TargetSpot merged with leading Internet radio platform Radionomy in January. with both companies involved in audio publishing and ad marketing, the synergies of this deal appear to angle in from all directions. Continue Reading
Global digital audio ad network TargetSpot announced the launch of a new business development division today. Heading up the unit is VP of Business Development Thierry Ascarez, long-time VP of Business Development at Radionomy. Ascarez now holds both titles. RAIN spoke to Ascarez to flesh out the details. Continue Reading
Radionomy announced a new version of RadioManager, its software for producers who manage Internet stations on the Radionomy platform. New features of the upgrade include greater control of commercial placement and workflow automation for payment to producers. Importantly related to income, the new workstation opens monetization of audiences in Spain and Germany. Continue Reading
After the announcement of its re-launch in July, SHOUTcast has unveiled three new products to complement its existing service. These options offer broadcasters simple approaches to generating revenue, building on the integration with TargetSpot and monetization options promised in the earlier news. Continue Reading
Venerable Internet radio platform SHOUTcast, which was acquired from AOL by Radionomy early this year, is re-launching this week with enhancements that should benefit SHOUTcast station owners. The SHOUTcast brand, station directory, and back-end tie-ins with mobile apps all remain intact. The noteworthy changes are intended to provide station owners with a less expensive, more lucrative, and better informed experience. Continue Reading
Synergy and enhancement — those are the touchstones of Radionomy’s acquisition of ShoutCast and Winamp from AOL, which closed last week. We spoke with Thierry Ascarez, VP of Business Development for Radionomy, about how he views the integration of two iconic brands into Radionomy’s Internet radio platform. Continue Reading
The deal is reportedly worth high single-digit millions to AOL, which will plow some of that cash back to Radionomy as a 12% investment stake. Mergers and acquisitions are always defined by their “synergy,” but sometimes the chemistry can be hard to discern. This one is awash with synergy. Continue Reading
TargetSpot, the leading digital audio advertising network, and Radionomy, a leading streaming platform for pureplay producers and broadcasters, have created a business combination which intends to expand the geographic reach and technological scope of each company. Continue Reading