Sirius XM and Pandora have announced a content crossover which brings Sirius talk shows into Pandora as podcasts. Beginning now, about two dozen talk shows from Sirius XM are available in Pandora. We had trouble finding them; click through for a handy link from Pandora. Continue Reading
Pandora has revealed new insights from the Share of Ear report from Edison Research. The audio company posted some of the key takeaways from the Q1 report on its Pandora for Brands blog. The highlights are all about digital listening and its impact on broadcast. Continue Reading
Sirius XM and Pandora have launched their first cross-platform collaboration since the satellite radio company acquired the online audio platform in September. The new interactive channel, called Pandora NOW, will be available on both of the audio services starting today. Continue Reading
Pandora has partnered with Edison Research and Carat for an investigation into co-listening, when more than one person is tuned in to the same audio at the same place and time. The results mark a first analysis of this listening activity and its impact on streaming audio ad impressions. Continue Reading
Webcast listening in December was 8% higher than the year-ago period, while the three pureplay leaders maintained their November levels. This according to Triton Digital’s Top-20 Ranker, a monthly report based on Triton’s Webcast Metrics streaming measurement technology. Continue Reading
Self-described Audio Alchemist and veteran RAIN Summit speaker Steve Keller has joined Pandora, the streaming giant reports today. Keller’s formal role is Sonic Strategy Director, and he will be part of Pandora’s marketing department. Keller helped develop Pandora’s new audio identity. Continue Reading
A new forecast by eMarketer is casting Spotify’s future in an even more favorable light. The company had previously predicted that Spotify would have more users in the U.S. than Pandora by 2022. Now it’s predicting the swap to happen in 2021. Continue Reading
Pandora introduced a new feature that allows listeners to customize the experience of listening to their lean-back stations. Pandora Modes offers more control over the algorithmic choices made in the programming of their stations. Continue Reading
Webcast listening in November was 8% higher than the year-ago period, as Spotify widened its upward trend advantage compared to Pandora. This according to Triton Digital’s Top-20 Ranker, a monthly report based on Triton’s Webcast Metrics streaming measurement technology. Continue Reading
Sirius XM is taking new steps in its ownership of Pandora. The satellite radio company has launched a content team that will create original programming in music, sports, and talk for Pandora based on Sirius XM’s model. Continue Reading
Pandora has introduced a new feature for creating playlists that combine music and podcasts or other spoken word content. The format is called Pandora Stories, and it’s being slowly rolled out in collaboration with a few celebrity curators. Continue Reading
Webcast listening in September was 8% higher than the year-ago period, as Spotify widened its upward trend advantage compared to Pandora. This according to Triton Digital’s Top-20 Ranker, a monthly report based on Triton’s Webcast Metrics streaming measurement technology. Continue Reading