Generations of country music have played on the radios of Ford F-Series pickups over the past 60 years. The station is hosted by songwriter Otis Gibbs, who introduces songs, radio-style, and also features interviews and a live studio session performances. Companion graphics stick with the experience. Continue Reading
Pandora’s Chief Revenue Officer John Trimble says that a mere eight seconds might be the perfect ad length for mobile video. “Looking ahead, I could envision video and audio ads as short as eight seconds being something advertisers and listeners will be interested in,” he said. According to AdWeek, the radio service isn’t going to imminently make a switch to a new ad length, but is considering a broader effort to reach the coveted young demographics. Continue Reading
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The weekly update of the streaming audio industry, from RAIN News. THIS WEEK: YouTube Analytics; DASH Radio emerges; Merlin magic for SoundCloud; FCC liberates Pandora; the ideal cost of music. Continue Reading
Pandora is now legally free to acquire KXMZ, a South Dakota radio station. the FCC has ruled against a petition to deny Pandora’s application, saying that ASCAP failed to establish its case. Continue Reading
Brief news items and worthy reads from around the Internet: Spotify’s new competitive strategy; YouTube and the music industry; finding therapeutic potential in Pandora’s Music Genome. Continue Reading
Sponsored by AudioBoom
The weekly update of the streaming audio industry, from RAIN News. THIS WEEK: Two podcast funding deals; the new Spotify; Pandora acquires more metrics; MixRadio breaks loose Continue Reading
Brief news items and worthy reads from around the web: Two streaming talks at The Great Escape; ASCAP not done fighting Pandora; digital audio ads growing slowly in the UK; a profile of Pakistani streaming service Patari. Continue Reading
Data, and more data. Pandora announced this morning its acquisition of music analytics company Next Big Sound. Terms of the deal were not disclosed. Continue Reading
The role and value of free listening to on-demand services (freemium) has been under scrutiny for months. Industry finances might support the logic of arguments that freemium should be limited. But is that strategy near-sighted? Continue Reading
Sponsored by AudioBoom
The weekly update of the streaming audio industry, from RAIN News. THIS WEEK: BMI wins lawsuit vs. Pandora; new streaming advertising report; Apple/Beats rumors; Rdio’s new plan Continue Reading
In a Manhattan U.S. District Court, a ruling in the BMI vs. Pandora royalty rate case went in BMI’s direction late yesterday, raising the rate at which Pandora must pay for BMI-represented music by 43%. Continue Reading
Research company CivicScience probed the preferences and psychographics of Spotify and Pandora users to sketch a detailed image of how they differ. Using widely distributed web-bases surveys that yielded over 8,000 replies, CivicScience sought to understand demographic and behavioral differences. Continue Reading