Pandora to hire new full-time CFO
Pandora is officially seeking to hire a new full-time CFO. Mike Herring has been holding the position in addition to his role as President since Tim Westergren took over as CEO in March. Continue Reading
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Pandora, TuneIn, and AccuRadio launch Harmonic Audio Network for advertisers
In an alliance with TuneIn and AccuRadio, Pandora is announcing this morning the launch of the Harmonic Audio Network, an ad network for advertisers in streaming audio. The Harmonic Audio Network will be exclusively represented by Pandora’s sales force. The new network widens the audio inventory available to Pandora’s sales staff, and creates what the company is marketing as a trusted, high-quality marketing opportunity across three recognized brands. Continue Reading
Pandora rolls out new web design
Pandora unveiled a new look to its web version. The changes reflect Pandora’s recently revised branding and clearly integrate the key functions for its new Pandora Plus paid subscriber tier. The redesign will begin rolling out today. Continue Reading
Pandora Premium to get December debut, followed by Q1 2017 launch
Pandora has pegged Dec. 6 as the date to unveil its upcoming interactive streaming service. Pandora Premium will be introduced to the public at an event that day in New York City. However it will not officially launch until the first quarter of 2017. Continue Reading
Pandora earnings Q&A: Marketing, advertising revenue, and broadcast “weakness”
Yesterday we covered Pandora’s Q3 earnings report (which the company called Analyst Day), with financials and a summary of Pandora’s projected subscription growth over the next three years. Here, we take a deeper dive into the investor call with context and quotes. Continue Reading
Pandora Q3 earnings: splashy, scary to Wall Street, and about the long view
Pandora reported its third-quarter earnings yesterday afternoon, with a splashy presentation that framed the quarterly ritual as Analyst Day. Analysts were evidently disappointed, based on a tumbling stock on two to three times normal trading volume. The call was about more than financials — the upcoming on-demand service is Pandora’s big bet. Click through for the RAIN report and analysis. Continue Reading
Pandora’s latest AMP updates are now available to all artists
Pandora announced it has updated its Artist Marketing Platform (AMP) with new features. The free platform now includes enhanced analytics powered by Next Big Sound, which the online audio company purchased last spring. It has also added new options for direct communication with fans. Continue Reading
Apple’s texting service adds Pandora song-sharing
Apple users have a new way to soundtrack their texts. Pandora is the latest app to have iMessage integration in iOS 10, Apple’s latest mobile operating system. The free extension to iMessage allows a person to share a track from the Pandora library by text. Continue Reading
Pandora gets a rebrand and new logo
Pandora has announced a rebrand, complete with a newly designed logo and slightly altered color palette. “As Pandora continues to evolve the most personal music experience, our new look embraces the dynamic range of sound and color, visualizing the energy and emotion that artists pour into the creation of music, and that we feel as listeners,” the online audio company said in a blog post. Continue Reading
Pandora SVP Heidi Browning departs for top executive role at NHL
Heidi Browning, Senior Vice President, Strategic Solutions at Pandora, is leaving the company to become Chief Marketing Manager at the National Hockey League. Browning describes herself as a “digital marketing passionista,” and has spoken at RAIN Summits. Continue Reading
Quick Hits: A spot for audio in fall previews; consumer data; the next One Direction?
Brief news items and worthy reads from around the web: Finding radio and audio in fall previews; consumer data in the music industry; finding potential breakouts in Pandora data. Continue Reading
Pandora’s Thumbprint Radio has 5.5 billion spins
Pandora’s Thumbprint Radio has racked up more than 5.5 billion spins. The personalized station, which debuted in December 2015, plays the tracks a listener has thumbed-up over time and includes recommendations based on those preferences. Continue Reading