The Streaming Audio Marketplace: Download the free whitepaper

The Streaming Audio Marketplace, a RAIN News whitepaper, is now available.

The free download is brought to you by exclusive sponsor TargetSpot.

A strategic overview of online audio advertising, the whitepaper is the most comprehensive piece of intelligence ever published on the online audio advertising industry. Continue Reading

Triton Digital & eXelate partner in first Data Management Platform for streaming audio

Triton Digital today announced an exclusive partnership with eXelate to develop the first Data Management Platform (DMP) dedicated to streaming audio. The streaming audio industry is getting its first dedicated Big Data-crunching platform, better enabling participation in cross-channel ad campaigns. Continue Reading

Guvera officially acquires Blinkbox Music

Rumors started circulating last month about Blinkbox Music coming under Guvera’s wing, and those speculations were confirmed today. Guvera has purchased the music streaming platform from UK retailer Tesco. Financial terms of the deal were not released. The music service has 2.5 million registered users for its app and delivers about 100 million streams a month. Continue Reading