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Tidal and WiMP may soon be owned by Jay-Z

According to a press release from Aspiro, the owners of WiMP and Tidal, the company has been approached with a bid for a public takeover. The roughly $56 million offer came from Project Panther Bidco, which is indirectly owned by S. Carter Enterprises. That sounds like a fairly routine acquisition, aside from the pertinent detail that S. Carter stands for Shawn Carter, better known as rap icon Jay-Z. Continue Reading

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Tidal gets new marketing head, places focus on luxury message

Tidal, the hi-fi streaming service from WiMP slated to arrive soon in the U.S. and UK, has a new head of marketing. Daniel Green assumes the top marketing job, joining Tidal after five years as director of digital strategy at Viacom International. In discussing the new appointment, Tidal CEO Andy Chen highlighted the company’s stance for offering a hi-fi service, noting that Green’s past experience covered the “consumer lifestyle” and “luxury” fields. Continue Reading