53M+ smart speaker owners in U.S.: NPR/Edison Research Smart Speaker Report

Fifty-three million American adults own smart speakers. Because some people and households own multiple speakers, that adds up to 118.5-million devices — a 78% increase in overall device ownership year-over-year. This, and much other data, come from the NPR/Edison Research Smart Audio Report, released in a webinar today. Continue Reading

Loup Ventures: Amazon still tops U.S. smart speakers, but Google projected to take the lead

Loup Ventures has published its latest update to its forecast of smart speaker sales. The revised predictions anticipate that 2019 will see 72 million unit sales, up from 52 million sales in 2018. The company is adding Chinese manufacturers to its global model, reflecting the growing presence those brands are having on international sales. Continue Reading

Survey: Will listeners switch to music services from their smart speaker brands?

Smart speakers present a potentially valuable new option for music services to reach listeners. The space poses a particular interest for tech firms operating in both hardware and software, since they can create brand loyalty within audiences who will buy their devices and then continue to provide revenue as subscription listeners. Continue Reading