Comprehensive coverage of the podcasting industry and its business ecosystem.
RadioPublic introduced a Paid Listens program at the beginning of the month, and the podcast company is expanding its resources in this campaign to ensure more podcasters generate revenue. The business has added a calculator to its website that lays out the arithmetic behind potential Paid Listen earnings. Continue Reading
Two Australian podcast companies have announced a merger. Placard Media, a platform for connecting podcasters and advertisers, has joined forces with Nearly, a podcast network that launched in August 2017. Continue Reading
James Cridland’s Future of Radio is a column by the Australia-based radio futurologist. THIS WEEK: Two looks at Australia’s Kyle and Jackie O. UK nearing an FM shut-off? Much more from around the audio world. Continue Reading
A trio of archivists and podcast fanatics have received a grant to help educate podcasters on how to preserve their work. The $142,000 grant from the The Andrew W. Mellon Foundation will fund the creation of a podcast focused on topics in podcast preservation. Continue Reading
HBO has launched a limited-run podcast to accompany one of its new shows. The podcast is titled Where Do You Exist? and the first episode is currently available on Apple Podcasts and SoundCloud. It was designed as a complement to new drama series Here And Now. Continue Reading
Hot on the heels of its merger with Triton Digital, podcasting platform audioBoom has shared two more business developments. First, the company has entered a partnership with The Podcast Exchange. Second, it has hired Jenni Skaug as its senior sales director. Continue Reading
The New York Times’ morning news podcast The Daily will extend to radio, joining a cross-medium expansion trend. More than a simple syndication, The NYT team will produce a 30-minute version of the show offering a detailed dive into one or two big headlines from the day. Continue Reading
Amplifi Media CEO Steve Goldstein explores how a few podcasts have worked to stand out by cross-promotion with other media outlets. Shows like 2 Dope Queens and The Daily are notable examples. Continue Reading
James Cridland’s Future of Radio is a column by the Australia-based radio futurologist. THIS WEEK: Channel results from Q4 RAJAR data and experts weigh in. Also why do people enter radio competitions? Continue Reading
Vox has released new details about its upcoming daily podcast. First, the show is officially titled Today, Explained. Host Sean Rameswaram will delve into the top news stories of the day when the series begins on Monday, February 22. Continue Reading
Pod Save America is making the leap to television. The political podcast, started by four former aides to President Barack Obama, will create four hour-long television specials for HBO centered on the 2018 midterm elections. Continue Reading
A three-person podcast agency called The Podcast Exchange (TPX) has launched in Canada, with the mission of connecting podcasts with advertisers. The company stands in the middle ground between podcast publishers and marketers, and intends to better fertilize that middle ground by matching content to advertising. Continue Reading