RAIN Notes: Wednesday, April 24
— Basic Education (Ad Results Media)
— Lots Of Win (The Webbys)
— La Mejor (Triton Digital)
News
RAIN Notes: Tuesday, April 23
Radio World announces “Best of Show” recognition at NAB 2024
Trade journal Radio World has announced its “Best of Show” for the NAB Show 2024. The awards celebrate companies excelling in media technology. Click through for the list.
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RAIN Notes: Wednesday, April 17
— All The Ears (Spotify)
— The More Things Change… (MIDiA Research)
— Crossing Borders (Acast)
RAIN Notes: Friday, April 12
RAIN Notes: Wednesday, April 10
— P1 Preferences (Jacobs Media)
— Myths (Veritonic)
— Untied (Independent Podcast Awards)
RAIN Notes: Wednesday, April 10
— Imperiled? (Variety / Ari Herstand))
— Meeting Up (Toronto Podcast Meetup)
— Better Is Good (Prohaska Consulting)
RAIN Notes: Tuesday, April 9
— Imperiled? (Jacobs Media)
— GeoPermission (FCC)
— The Winner Will Be (Quill Podcast Awards)
RAIN Notes: Friday, April 5
Podcast listeners are receptive to ads, and likely to act on them: Sounds Profitable study
Sounds Profitable has released The Ad Bargain: Attracting Consumer Attention in a Sea of Ads, in collaboration with Signal Hill Insights. The stated purpose is to compare podcast advertising with YouTube and cable TV marketing, with the criteria being consumer receptivity, attention, and effectiveness. It is a deep study with opulent levels of detailed results. Click for samples and a link to the real thing. Continue Reading
RAIN Notes: Tuesday, April 2
RAIN News changes for the bet– well, it changes.
RAIN News is completing an initiative to become a French-language publication. Nobody is more startled than we are. Continue Reading