RAIN Notes: Friday, September 1
— Next (Lizzo Pollott)
— People Power (Jacobs Media)
— Funny With Purpose (Spotify)
News
NPR unifies divisions as Anya Grundmann departs; News & Programming = Content
In a corporate reorganization, NPR is unifying its news and programming divisions into one vertical stack: NPR content. In simultaneous news, SVP Anya Grundmann will leave the network at the end of the year. CEO John Lansing explains everything, and honors Grundmann, in a public post.
Continue Reading
Garth Brooks produces “Tailgate Radio” for TuneIn’s college football season
TuneIn, which has distinguished its network identity for years with sports content, has launched a new twist. Tailgate Radio launches today, meant to coincide with the start of the 2023 college football season. But it won’t carry any games; Tailgate Radio is a music station targeted to tailgate parties. It’s playing now; click for the link and more info. Continue Reading
Better Help continues dominating in monthly podcast ad spend (Magellan AI, July ranker)
In Magellan AI’s reckoning of the top podcast advertisers (by spend) in July, we see a lot of repetition from previous months. Eleven of the top 15 in previous month June landed on the July list again. And in June,… Continue Reading
RAIN Notes: Friday, August 25
— Dynamite (Podcast News Daily)
— Fantastic Footballing (iHeartMedia)
— Streaming Serve (TuneIn)
Crossing the streams: On-demand listening surpasses linear in epic Edison data
For nearly a decade, Edison Research has been tracking all forms of linear audio and comparing it to all forms of on-demand audio content. A relentless trend shows linear listening losing popularity to on-demand listening. Finally, the lines have crossed. Click for the detailed view. Continue Reading
RAIN Notes: Tuesday, August 22
— Returning (Dominick Milano)
— Importance (Hollywood Reporter)
— A Dream Role (Stacy Goers)
Podcast listeners split over how a podcast should be defined (Coleman Insights / Amplifi Media)
In a survey of 1,000 15- to 64-year-old podcast consumers in the United States, 75% say a podcast should be defined as ‘audio-only or available with video,’ 22% say a podcast is ‘audio-only,’ while 3% define a podcast as ‘video-only. This and other results from Coleman Insights and Amplifi Media. Presentation Thursday at Podcast Movement. Continue Reading
Triton Digital integrates YouTube views in Podcast Metrics
Global technology and services company Triton Digital announces this morning that it now includes podcast consumption data from YouTube in the company’s IAB-compliant Podcast Metrics product. “YouTube’s influence on video podcasting is undeniably transformative,” said Triton’s head of podcasting Sharon Taylor. Continue Reading
RAIN Notes: Monday, August 21
— Celebration (Pew Research)
— It’s a struggle (Insider Intelligence)
— MusicTok (Music Business Worldwide)
AdvertiseCast inks “Beautiful Anonymous”; host Chris Gethard emotionally describes the dealmaking
Libsyn subsidiary AdvertiseCast has signed an exclusive ad representation agreement with the podcast Beautiful Stories From Anonymous People, created, produced. It’s hosted by comedian Chris Gethard, who made a formal statement for the press release. Then he recorded a much deeper and emotional explanation on his podcast. Continue Reading
RAIN Notes: Thursday, August 17