With Spotify’s recent raise, major music services are settled at $10.99 subscription level

Spotify made news during its Q2 earnings report (See RAIN HERE and HERE) for raising its monthly Spotify Premium subscription rate from $9.99 to $10.99. Investor reaction, as a whole, could be characterized as “It’s about time.” Our survey of current music subscription pricing does support some investor impatience with Spotify, with six competing services having already boosted to that level.
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Spotify reportely to launch “Supremium” plan with higher monthly rate

Spotify will launch a third subscription tier to its legacy two-tier access, introducing a “Supremium” plan above its current subscription and free-listening options. This according the Ashley Carman’s reporting at Bloomberg — and CEO Daniel Ek promised it during the Q1 earnings call. We look at the rumored benefits, and compare to competitors. Featuring RAIN’s Spotify user growth chart. Continue Reading