Nielsen released its Total Audience Report for the second quarter of 2016 and got into the nitty gritty of choice in the media space. It acknowledges that consumers now expect options in content, but noted that they don’t engage with all those choices all the time. Continue Reading
Streaming is projected as the source of nearly all mobile music by 2022, according to new research from Strategy Analytics. The latest report pegged streaming as 76% of the mobile music market in 2015, and estimated that the share would grow to 95% by 2022. Continue Reading
Ever since first getting wind of it, we have gotten a kick out of the name collision occurring between this column’s title and the new collaborative research project of DMR/Interactive and Texas A&M University: The Download on Podcasting. We also learned more about what the year-long research project is hoping to achieve. Continue Reading
Playlists are beating out albums for listenership, according to the latest study from the Music Business Association and LOOP. The survey results found that playlists account for 31% of total listening time across all demographics. Continue Reading
A new survey from MusicWatch broke out the most popular streaming services by hours listened. Its Audiocensus found that Pandora and YouTube dominate weekly time spent listening, each with a 27% share of hours in the second quarter of 2016. Continue Reading
A new trend in music piracy could be counteracting the gains made by subscription streaming services. According to new research by the IFPI and Ipsos, nearly half of people aged 16 to 24 use software to make illegal copies of streamed music. Continue Reading
WorldDAB has released new statistics about the state of DAB adoption worldwide as of Q2 2016. Across the covered European and APAC markets, nearly 50 million consumer and automotive DAB receivers have been sold. The accompanying infographic breaks out sales by the top nations, with several other details about the digital radio transition. Continue Reading
UK Music issued its latest Measuring Music report, which found the industry on the rise with notable growth in streaming. Music contributed £4.1 billion in GVA (gross value added) to the UK economy across 2015. Continue Reading
The Interactive Advertising Bureau (IAB) and Edison Research teamed up to survey American adults about their sentiment and response to podcast advertising. The study adds to a growing body of research that helps demystify and educate marketers about the marketing opportunity of podcasting. Continue Reading
Eventbrite and Media Insight Consulting partnered for a survey of Australia’s music consumers. The results showed large interest in new music technology, particularly among younger generations, but heavy resistance to investing in music. Continue Reading
Smartphone apps now account for half of time spent on digital platforms in the U.S. The July 2016 data from comScore confirmed the trend of smartphone dominance, with the mobile devices securing 50% of digital time for the U.S. audience. Continue Reading
Exclusive album releases have become one of the most interesting and controversial tactics that musicians and labels use to drive income and sales. While the music industry tries to maximize revenue, and participating music services hope to attract and retain subscribers, music-lovers who have shifted their consumption to on-demand streaming are left out. What is your response to music exclusives? Take the quick RAIN Poll. Continue Reading