IAB Podcast Upfront spotlights high-quality audio production entering the market

Yesterday’s Podcast Upfront 2016, produced by the Interactive Advertising Bureau (IAB), was theatrically presented at Time Inc. headquarters in downtown Manhattan. In a ten-hour series of presentations, leading podcast content networks and advertising companies paraded high-quality videos and high-recognition celebrities onto a spotlit stage. Continue Reading

The Download on Podcasts: New podcast guidelines from the IAB aim to standardize key terms

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In an effort to standardize technical terms for podcast producers, networks, and metrics analysts, the Interactive Advertising Bureau (IAB) came out of the Labor Day weekend with a release of IAB Podcast Ad Metrics Guidelines. the document is especially effective when clarifying and defining the differences between downloading and streaming. Continue Reading

RAIN Summit Nashville features powerful lineup

RAIN Summit arrives in Nashville on September 20, just two weeks away. This must-attend event partners with the RAB/NAB Radio Show, which starts on the 21st. RAIN Summit Nashville is the leading knowledge and networking event for online audio in all its forms — podcasting, webcasting, internet radio, music services, and the business ecosystem surrounding it all. Continue Reading