Podcast representation company True Native Media has introduced an entry-level service called PodRamp. It is tailored to help small shows enter the market and accelerate their growth. The goal, for both podcast and platform, is to grow the shows’ audience to qualify for PodPremium, True Native’s existing and cornerstone program. Continue Reading
In a 124-page document containing over 76,000 words, more than 6,300 sentences, and 4,436 paragraphs, which would take an estimated five hours to read, PodcastOne has released its annual finance report for fiscal 2025. We cull and summarize. Continue Reading
Podscribe, an attribution and analytics platform for ad buyers of podcasting, has released new capabilities in the media planning platform it offers to advertisers. The company calls it “a major upgrade,” available in all user dashboards. The news illuminates some of the intelligence that advertisers can access in crafting campaigns. Continue Reading
UK-headquartered, publicly traded podcast company Audioboom released its Q2 202 Trading Update, spelling out key business metrics and CEO commentary. It’s all sunshine and uplift, and jammed with metrics. Continue Reading
TPX (The Podcast Exchange) has reportedly sent a letter to creditors notifying them that the company plans to file a Notice of Intention (NOI) under the Bankruptcy and Insolvency Act. Doing so creates a protective one-month time period in which to negotiate new terms with creditors. Continue Reading
Milestone(s) – Heather Osgood
Insider Best – E. B. Moss
iHeart & Dolly – iHeartMedia
Living the Live Life – Digiday Continue Reading
The word “essential” has been assigned to Steve Goldstein’s column more than once. Not meaning to be hyperbolic, we think this piece is super-essential. Identifying a key change in internet usability — today’s AI-enriched search results — Steve applies consequences to podcast search and discovery, which is undergoing momentous format changes and shifting results. It is a risky sea change for podcasters. Steve provides five essential best practices from structuring the show to formatting the transcript. Did we mention the word “essential”? Continue Reading
New podcast production took a substantial step downward in June compared to May, and less dramatically compared to June 2024. And in the month-over-month view, May-June represents the biggest single-month drop of the 12-month period. Continue Reading
AMEVA Goes Around Again – U.S. Congress
Happy 10th; Happy 100 Billionth – Spotify
Intersecting Passions – Douglas Trostler Continue Reading
Welcoming – New York Public Radio
Targeting 1,000,000,000 (One Hundred Billion) – MiDIA Research
Supporters Support – Edison Research Continue Reading
According to surveys conducted by Signal Hill Insights, 2021 was the plateau year for smart speakers. In that year nearly a third of weekly podcast consumers (31%, to be exact) reported listening via smart speaker. Now? That behavior has reduced to 20%. Podcast listening across the board has not reduced, though. Signal Hill exec Paul Riismandel reports that 55% of 12+ Americans listen to podcasts. Enter the television as a major player in podcast consumption. Continue Reading
Cross Platform Giggling – Acast
Power to the Parasocial – Edison Research
Sundown Rising – Velvet Sundown Continue Reading