Latin American digital audio specialist Audio.ad announced the launch of AudioTrade, its own programmatic demand-side platform. AudioTrade will allow agencies and advertisers to purchase digital audio advertising for online radio, music streaming, and podcasts. Continue Reading
August webcast listening showed a 4% increase across the board in Triton Digital’s Top 20 Webcast Metrics report for August, with each streaming entity in the group gaining ground from July. That unanimity is rare. Continue Reading
Triton Digital has released its Top 20 Ranker of the best-performing digital audio publishers and networks for August 2017. Due to Veteran’s Day and post-Summit travel, RAIN News’ usual complete coverage and historical trendline of the latest monthly results will be posted on Monday. Continue Reading
Triton Digital has hired Richard Palmer as its new Director of APAC Market Development. He will be responsible for managing publisher onboarding, as well as overseeing Triton’s relationships with agencies, trading desks, and trade associations in Australia, New Zealand, and other parts of the Asia-Pacific region. Continue Reading
Triton Digital announced that it will act as the ad tech stack to monetize digital audio ad inventory for Anghami, a streaming music provider for the Middle East and North Africa region. Anghami’s digital ad inventory is exclusively represented by Digital Media Services, part of the Choueiri Group. With this deal, Anghami and DMS will leverage Triton’s Tap ad server for targeted audio ad insertion. Continue Reading
Triton Digital announced an expansion of its partnership with One Media Sales. As a result of the new arrangement, OMS will operate Triton’s a2x programmatic audio advertising marketplace in the Netherlands, which gives advertisers and agencies their first opportunity to buy digital audio ad inventory programmatically. Continue Reading
July webcast listening slipped 4% compared to the month before, in a pattern we saw last year in June and July. Every one of the top 20 brands measured by Triton Digital saw a reduction in listening during July. The year-over-year view shows that the tide was higher even as the summer waves got a bit smaller. Continue Reading
Triton Digital announced another new client for its enterprise podcast management solution. Neuhoff Communications has signed on to power its on-demand content strategy with the platform from Triton and Omny Studio. Under this deal, Neuhoff will use Omny’s podcast platform for capturing, editing, and distributing its on-demand content. Continue Reading
Triton Digital announced that Nobex Technologies will be the preferred mobile app provider for its Spacial Audio branch. Through this partnership, broadcasters using Spacial Audio’s online radio technology platforms will also have mobile apps created for their stations. Continue Reading
Salem Media Group has chosen Triton Digital and Omny Studio to power its podcast and on-demand audio projects. Salem, a Christian and conservative media corporation, has 600 podcasts under its brand. Continue Reading
Year-over-year listening to streams gained 14% in June, after a similar result in May, according to Triton Digital’s monthly Webcast Metrics report, released today. Webcast listening in June was mostly flat compared to the previous month, looking at Triton Digital’s top 20 streaming clients. The monthly Top 20 list contains leading pureplay and radio stream groups. Continue Reading
Year-over-year listening to streams gained 13% in May, according to Triton Digital’s monthly Webcast Metrics report, released today. Webcast listening in May was mostly flat compared to the previous month, looking at Triton Digital’s top 20 streaming clients. Pureplay internet streaming grew at a dramatically higher rate than broadcast streaming, year-over-year. Continue Reading