In the September report of Triton Digital’s Webcast Metrics Top 20 Ranker, overall stream listening inched upward a bit (one percent from thee previous month), and a couple of entities moved significantly. Continue Reading
Omny Studio has introduced a new tool for transforming radio broadcasts into monetized podcasts. The company has added intelligent automation to its live broadcast capture software, which allows the creation of podcasts from broadcasts without manual editing. Continue Reading
Triton Digital announced that its programmatic audio ad exchange a2x is now integrated with MediaMath’s omni-channel demand-side platform. MediaMath is a programmatic marketing company, and its DSP launched in 2007. The deal will allow MediaMath’s advertisers to add online audio from broadcasters and streaming music services to their programmatic, omni-channel buys. Continue Reading
Latin American digital audio specialist Audio.ad announced the launch of AudioTrade, its own programmatic demand-side platform. AudioTrade will allow agencies and advertisers to purchase digital audio advertising for online radio, music streaming, and podcasts. Continue Reading
August webcast listening showed a 4% increase across the board in Triton Digital’s Top 20 Webcast Metrics report for August, with each streaming entity in the group gaining ground from July. That unanimity is rare. Continue Reading
Triton Digital has released its Top 20 Ranker of the best-performing digital audio publishers and networks for August 2017. Due to Veteran’s Day and post-Summit travel, RAIN News’ usual complete coverage and historical trendline of the latest monthly results will be posted on Monday. Continue Reading
Triton Digital has hired Richard Palmer as its new Director of APAC Market Development. He will be responsible for managing publisher onboarding, as well as overseeing Triton’s relationships with agencies, trading desks, and trade associations in Australia, New Zealand, and other parts of the Asia-Pacific region. Continue Reading
Triton Digital announced that it will act as the ad tech stack to monetize digital audio ad inventory for Anghami, a streaming music provider for the Middle East and North Africa region. Anghami’s digital ad inventory is exclusively represented by Digital Media Services, part of the Choueiri Group. With this deal, Anghami and DMS will leverage Triton’s Tap ad server for targeted audio ad insertion. Continue Reading
Triton Digital announced an expansion of its partnership with One Media Sales. As a result of the new arrangement, OMS will operate Triton’s a2x programmatic audio advertising marketplace in the Netherlands, which gives advertisers and agencies their first opportunity to buy digital audio ad inventory programmatically. Continue Reading
July webcast listening slipped 4% compared to the month before, in a pattern we saw last year in June and July. Every one of the top 20 brands measured by Triton Digital saw a reduction in listening during July. The year-over-year view shows that the tide was higher even as the summer waves got a bit smaller. Continue Reading
Triton Digital announced another new client for its enterprise podcast management solution. Neuhoff Communications has signed on to power its on-demand content strategy with the platform from Triton and Omny Studio. Under this deal, Neuhoff will use Omny’s podcast platform for capturing, editing, and distributing its on-demand content. Continue Reading
Triton Digital announced that Nobex Technologies will be the preferred mobile app provider for its Spacial Audio branch. Through this partnership, broadcasters using Spacial Audio’s online radio technology platforms will also have mobile apps created for their stations. Continue Reading