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Spotify’s Discovery Mode under query by Congress: The issues and actions

Spotify CEO and Chairman Daniel Ek has received a letter from the Judiciary Committee of the U.S. Congress. The letter questions the working and purpose of Spotify’s relatively new “Discovery Mode,” a promotional tool offered to recording artists and record labels which influences which songs get onto listener playlists in exchange for lower royalty rates when those placements are streamed — a potential payola issue. Click for an explanation of Discovery Mode and the complete letter. Continue Reading

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Podcast listeners more receptive to audio advertising than TV advertising (MAGNA, UK)

In a UK-based consumer survey report based partly on podcasts and partly on digital audio generally, results indicate that marketing in both realms is beneficial to advertisers, and in many respects is superior to TV advertising. The research was conducted by MAGNA and funded by Spotify. Click through for details and the download link. Continue Reading

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“Armchair Expert” with Dax Shepard goes Spotify-exclusive, with first-look development deal

Spotify is announcing today (independent of the IAB Podcast Upfront which runs this week) that Armchair Expert, the chatcast interview show hosted by actor Dax Shepard, is moving to the platform for exclusive distribution. At the same time there is a “first look” development deal which extends to Shepard’s Armchair Umbrella Network. Continue Reading