RAIN Notes: March 30
— A unified experience (iHeartMedia)
— Celebration (Canadian Junos) Continue Reading
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ChatGPT advertising watershed: A hundred million $ in six weeks
The ChatGPT advertising platform has reached a notable milestone: $100,000,000 (one hundred million dollars) in annualized revenue. OpenAI launched that ad platform as a test in February, and the proprietors are presumably pleased with the quick start. Continue Reading
Why not? New research identifies “podcast holdouts” — the 25% unlisteners
Research studies abound, measuring who listens to podcasts and how they listen. Much of that output is organized and presented by eminent audio researcher and Sounds Profitable partner Tom Webster. Such it is with the recently released presentation The Last Quarter: Understanding America’s Podcast Holdouts. The information in this package derives from a 2025 survey (“The Podcast Landscape 2025”) of over five thousand respondents. Continue Reading
RAIN Notes: March 26
New phases and hidden risks — two podcast thinkers lay out divergent visions of podcasting.
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Trash(no)more: Reminder to radio as April 1 approaches
Attorney and digital media expert David Oxenford has published his annual cautionary note to broadcasters regarding April Fools tomfoolery. There is a law against announcing a fake emergency. Continue Reading
Apple formally releases HTTP Live Streaming (HLS) podcasts
Apple developed the HTTP Live Streaming video protocol in February, and released it publicly via the March 24 update of the company’s iOS operating system (v. 26.4). The program allows podcast creators to create high-quality video podcast episodes directly within… Continue Reading
RAIN Notes: March 25
– Catch-up (Paul Riismandel))
– Seats at the table (E.B. Moss)
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Podcasts are dominating (Audacy research)
Broadcasting and entertainment giant Audacy has released the latest in a seemingly unending streaming of industry podcast endorsements. The thesis of this one is that the expansion of podcasting is understated; the audio category isn’t only dominating — podcasts are… Continue Reading
iHeartMedia / Tik Tok alliance sought to reinvent album releases
iHeartMedia is trumpeting a partnership with TikTok which introduced a new album release protocol combining the strengths of each platform. The initiative aspires to create “a new blueprint for artist launches moving forward.” The alliance brings fans into the album… Continue Reading
Streaming fraud perpetrator Michael Smith faces the music
In September 2024 we reported a startling case of fraudulent streaming, when a guileful North Carolina musician named Michael Smith was accused of fraudulently streaming AI-created songs and dishonestly collecting royalties. We now learn a judge has determined the consequences/ Continue Reading
BMG brings infringement lawsuit to Anthropic over AI training
In a lawsuit filed this week (March 17) music publisher BMG Rights Management accuses AI startup Anthropic of copying and reproducing song lyrics. Overall, this is an AI-based lawsuit which alleges that Anthropic used nearly 500 songs to train its Claude AI chatbot. Continue Reading
Quince, McDonald’s top Magellan podcast advertiser lists
Podcast data and analytics company Magellan AI has released February rankings of podcast advertisers. This monthly drumbeat informs us of two distinctions: Top spenders (dollar count) Top Movers & shakers (spending increase from previous month) In the Top Spenders list… Continue Reading