Creators use podcast marketing, but spottily and with doubts. That is the conclusion of a survey conducted by B2B marketing agency Outcomes Rocket, which surveyed 861 marketing and PR professionals in May. Click for key findings and charts. Continue Reading
The car dashboard continues to be a battlefield upon which radio fights to survive. Enter research authority Nielsen with a consumer study sponsored by iHeartMedia. The goal is to measure demand for traditional car radio and AM/FM listening on the dashboard. Click for details and infographic. Continue Reading
In a lift for AI voicing services, and a blow to human audiobook narrators, we learn that consumers of audiobook fiction rate AI-generated multi-cast narration higher than human narration. Continue Reading
Open AI’s ChatGPT AI product enters the conversational audio field with an upgrade called GPT Live. On the technical side we are told about full-duplex architecture, the main output of which is AI listening and speaking in uninterrupted conversation, making the bot capable of communication that resembles normal speaking. We make unabashed Trekkie comparisons. Continue Reading
It’s a clear milestone in the rise of video-native podcast consumption. Continue Reading
The efficacy of podcast advertising has been measured and documented for years. A new report from Signal Hill Insights promises a “fresh approach” to benchmarking the performance of podcast advertising. Continue Reading
In a startling restructuring action that surprised several thousand listeners, Canadian radio network Rogers Sports & Media shut off six radio stations. Layoffs include station personnel and back-office staff. Continue Reading
PMDMC -> PMGC (Public Media Growth Conference)
Elevation (iHeartPodcasts)
Deeply embedded (Apple Music) Continue Reading
Podcast database and intelligence platform Podchaser has released the June edition of its podcast ranker. Unlike other lists which deliver a snapshot leaderboard of podcast consumption, Podchaser highlights the most quickly rising new podcasts. Continue Reading
A comprehensive view (Edison Research)
Audio/video journalism pulls in youth & diversity The Economist
A long list indeed British Podcast Awards Continue Reading
A radio audience shift has been underway, for 13 years, relentlessly telling a story of migration from broadcast to digital. The data is from Techsurvey 2026, the latest edition of the highly respected annual listener survey conducted by Jacobs Media. Click for more, and a braphic chart. Continue Reading
Edison Research brings us insight from its continuous Share of Ear listener survey work. Today we learn that on-demand audio has surpassed linear listening. That is to say, chosen audio programs like podcasts have surpassed passive listening sources like AM/FM and Satellite radio. Continue Reading