Summit Sponsorship, Marketing, Advertising 2019

RAIN SUMMIT SPONSORSHIP AND ADVERTISING PARTNERSHIP OPPORTUNITIES 2019! RAIN proudly partners with major brands, groups, and companies in the digital audio, mobile, podcasting, online, on-demand, streaming and broadcast media space. We design innovative engagements to best showcase new media activity,… Continue Reading

James Cridland’s Future of Radio: BBC Sounds gets launched, longer ads apparently preferred, and Bobby Bones

by James Cridland

James Cridland’s Future of Radio is a column by the Australia-based radio futurologist. THIS WEEK: New BBC Sounds app launches in the UK. Some questionable research into ad length. Much more from across the audio landscape. Continue Reading

James Cridland’s Future of Radio: Google launch Android podcast support; and is voice synthesis part of the future?

by James Cridland

James Cridland’s Future of Radio is a column by the Australia-based radio futurologist. THIS WEEK: James details the Google Podcasts launch (and how to get listed) and how Australia is handling Internet streams of the World Cup. Continue Reading

AT&T adds music streaming choice to new wireless plan

Several streaming platforms have sought out partnerships with the telecom sector. As mobile music continues to grow in popularity, securing bundles and free trial deals for wireless customers has seemed like a natural fit. AT&T’s new Unlimited & More Premium wireless plan takes a slightly different spin on the relationship between mobile and music. Continue Reading

audioBoom announce more original shows and a television partnership

audioBoom announced more updates for its roster of original podcasts alongside a deal with A+E Networks. The podcasting company landed a production, ad sales, and distribution deal with A+E to produce podcasts based on the cable/television company’s existing programs. The company also plans to launch three more shows for its audioBoom Originals Network by the end of the third quarter. Continue Reading

James Cridland’s Future of Radio: Next Radio speakers announced; and learning radio’s future from NPR

by James Cridland

James Cridland’s Future of Radio is a column by the Australia-based radio futurologist. THIS WEEK: Several speakers announced for the Next Radio conference. What radio can learn from NPR. Much more from around the radio and audio world. Continue Reading

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audioBoom secures international ad deals, Formula One show, and Spotify revenue-sharing

audioBoom has followed up its latest financing round with a series of international agreements. The on-demand podcast company inked sales deals with DAX in the UK, The Podcast Exchange in Canada, and Placard Media in Australia and New Zealand. The new partners will be responsible for selling ad inventory for audioBoom’s show roster. Continue Reading

India’s Radio City partners with AdsWizz and Google for new revenue streams

Radiocity.in, the digital arm of Indian broadcaster Radio City, has entered a partnership with AdsWizz and the Google AdWords Premier Small & Medium Business Partner Program. These deals could create new revenue streams for the Indian company. Working with AdsWizz will allow Radio City to monetize its online radio stations with the programmatic buying of audio ad inventory. Continue Reading

James Cridland’s Future of Radio: Are we moving to an all-IP future? And NPR increases audience again

by James Cridland

James Cridland’s Future of Radio is a column by the Australia-based radio futurologist. THIS WEEK: James’ article questions the possibility of an all-IP media future. Also new NPR audience numbers and more from the audio industry. Continue Reading

Q&A with Stuart Last, COO audioBoom: The go-forward strategy

Earlier today London-based podcast company audioBoom announced it has obtained funding of 4.5-million GBP to solidify its operating future and strategy. We reached out to Chief Operating Officer Stuart Last for more details. The Q&A which unfolded is quite interesting, and portrays a company keen to execute a programming strategy along three key lines of business. Continue Reading