In a thick and newly released report called Culture Next 2021, Spotify delivers research results that focus on the Millennial and GenZ demos, and how their media consumption trends can appeal to advertisers. Podcasting represents one section, which seeks to promote the effectiveness of podcast advertising for marketers. Continue Reading
Audioboom is announcing the promotion of Thomas Mancusi and Erica Tong. Mancusi becomes Chief Revenue Officer, and Tong becomes Chief Operating Officer. Continue Reading
Edison Research today released its 2021 edition of the Latino Podcast Listener Report, a survey of U.S. Latinos and that group’s relationship with podcasting. Results show an enthusiastic population where familiarity leads to listening at a higher rate than in the total U.S. population. Click for details and graphics. Continue Reading
Jottings of Note
— Accredited (Stony Brook University)
— Resuming the Conversation (Vox)
— Immortality (Radio Hall of Fame)
The Stitcher Podcasting Report 2021 examines listening and user metrics within the Stitcher app, which, because of its popularity and scale, might be considered a guide to user tendencies at wider scale. In Part 2 of our coverage, we see revealing charts which illustrate power listeners driving becoming more voracious over time. Continue Reading
We take a second look at the Voice Consumer Index 2021 study from Vixen Labs. In this part: What do consumers search for, and which industries benefit most? Click for details and graphics. Continue Reading
Jottings of Note
— The Crossover (NATPE)
— Bruce (Evergreen Podcasts)
— AI update (Veritone)
Jottings of Note
— Sane Sounds (Steve Keller, Pandora)
— RSS Forever (Ross Adams, Acast)
— A Royal Hire (Archewell Audio)
The Audacy app, the streaming component of the Audacy corporation which operates the second-largest group of commercial radio stations in the U.S., has built a large collection of new streaming stations — 350 of them, all human-curated. We test it. That doesn’t go well, but we still like the idea. Continue Reading
New research from Vixen Labs, the Open Voice Network, and research company Delineate presumes an incoming era of conversational marketing. The survey of 6,000 people in the US, UK, and Germany seeks to understand how voice AI is used now. This post covers Part 1. Click through for data and graphics. Continue Reading
In a newly released annual study from Stitcher, we learn that top podcasts remain mostly unchanged in an annual comparison of Stitcher app data, much as they do in the many monthly rankers we report. Click through for details, other metrics, and illustrations. Continue Reading
In a deal whose details are undisclosed, ex-FOX-NBC anchor and interviewer Megyn Kelly will move her popular podcast (The Megyn Kelly Show) to SiriusXM on the Triumph Channel. Doing so moves the show behind a subscription paywall and out of… Continue Reading