RAIN Notes: November 13
— No Honoring Excellence (Podcast Hall Of Fame)
–Name Check (The Podcast Haven)
— Logical Choice (Jennie Gart & iHeartPodcasts Continue Reading
Author: Brad Hill
Multiverses and influences: Acast Podcast Pulse study is released
Podcasting powerhouse Acast has partnered with Edison Research in a study called Podcast Pulse, supported by global agency Dentsu. Based on surveys of podcast listeners, this work is motivated by the perception that podcasting is shifting, especially on the listener side. Targeted to advertisers, this large, deeply researched, beautifully presented study advocates for a broader perception of podcasting and its listeners. Continue Reading
October podcast production continues 2024 dip (Listen Notes)
New podcast production skidded downward in October, establishing the sixth month trend of desultory trending. To be clear: Although no firm direction is established, the output level of new podcasts is drawing a fairly stable line, as production seems to be settling after a January peak and gradual lessening during the year. Click for graphs. Continue Reading
UMG sues Warner-owned Believe, parent of TuneCore, claiming infringement
Universal Music Group (UMG), the world’s largest record company, has sued Believe, the global distributor of music recordins. Believe is also the parent company of leading music distributor TuneCore, which is a popular on-ramp for indie musicians putting their music into global streaming platforms. Click for quotes and link to the court document. Continue Reading
Podchaser launches podcast audience targeting by political skew
Podcast data and discovery platform Podchaser has developed a new audience category to help advertisers tailor the reach of their campaigns. It is political skew. The idea, in Podchaser’s words, is to “offer unprecedented clarity.” Click for the full read.
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Paris-based music streamer Deezer chooses DAX for ad sales
Pioneer music streaming service Deezer, based in Paris, has chosen digital audio advertising exchange DAX to handle U.S. audio advertising sales. The arrangement is exclusive in the U.S. Click for details, lots of history, and quotes. Continue Reading
RAIN Notes: November 6
— No End To Options (The Podglomerate)
–Class In Session (Eric Nuzum) Continue Reading
Acast delivers Q3 double-digital revenue growth in key metrics
Global podcast behemoth Acast released Q3 earnings this morning. Click for top-line key metrics and several revealing graphics. Continue Reading
RAIN Notes: November 4
— Things End (Libsyn)
— Honor Roll (International Women In Music Awards)
— Like Nothing Else(Matty Staudt)
SiriusXM Q3 earnings: Slippage in revenue comps and the sweep of history
SiriusXM released its Q3 finance report, announcing $2.17 billion in third-quarter revenue, and $93M in free cash flow. Digging into the weeds of the publicly available comparative income sheet going back nearly five years, we see small percentages of revenue drops. Charting backwards over three decades, we see the broad sweep of audio pre- and post-digital. Continue Reading
Layoffs and unstructuring at Tidal: “Like a startup again”
Jack Dorsey, owner of the Tidal streaming music service, today announces a sweeping adjustment of Tidal’s corporate structure, staff size, and competitive positioning. Click for available details and quotes. Continue Reading
Acast chooses Barometer for latest brand safety effort
Acast announces that it has formed a partnership with brand safety, suitability, and planning service Barometer. The news is targeted to podcast advertisers, with a promise to navigate risk, discover new content, and measure campaign performance. Initiatives like this reassure advertisers that podcast advertising (still rather a new kid on the block for some advertisers) can be as trustworthy and exacting as longer established media categories. Click for more.