Study: Radio ad spending down nationally, but up locally

Kantar Media released its quarterly report on U.S. advertising expenditures. Overall, the total ad spend in the first quarter of 2015 was $37.4 million, down 4% from the same period last year. The quarterly results for radio revealed a split performance between the local and national levels. The declines in Kantar’s data parallel the ones found in the Radio Advertising Bureau’s research into revenue for 2014. Continue Reading

James Cridland’s Weekly Links: Myth-busting Voltair; Google’s free radio; much more

by James Cridland

James Cridland Weekly Links is a column by the U.K.’s radio futurologist. THIS WEEK: James begins with a couple of his articles, then moves on to the international roundup. Lots of anticipation of Apple Music, which launches on Tuesday, and some reaction to Google’s ad-free Internet radio. Continue Reading