Study: Radio ad spending down nationally, but up locally

Kantar Media released its quarterly report on U.S. advertising expenditures. Overall, the total ad spend in the first quarter of 2015 was $37.4 million, down 4% from the same period last year. The quarterly results for radio revealed a split performance between the local and national levels. The declines in Kantar’s data parallel the ones found in the Radio Advertising Bureau’s research into revenue for 2014. Continue Reading →

James Cridland’s Weekly Links: Myth-busting Voltair; Google’s free radio; much more

by James Cridland

James Cridland Weekly Links is a column by the U.K.’s radio futurologist. THIS WEEK: James begins with a couple of his articles, then moves on to the international roundup. Lots of anticipation of Apple Music, which launches on Tuesday, and some reaction to Google’s ad-free Internet radio. Continue Reading →