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RAIN Poll: What do you think of music exclusives?

Exclusive album releases have become one of the most interesting and controversial tactics that musicians and labels use to drive income and sales. While the music industry tries to maximize revenue, and participating music services hope to attract and retain subscribers, music-lovers who have shifted their consumption to on-demand streaming are left out. What is your response to music exclusives? Take the quick RAIN Poll.

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Entercom commits to Clip Interactive for mobile and web streaming

Boulder-based Clip Interactive announced that Entercom Communications, the nation's fourth-largest radio group, will use Clip interactive radio players for its mobile and web streams. The agreement throws Entercom's 129 radio stations onto Clip's interactive platform. The deal follows a year-long engagement of Entercom's seven-station Portland cluster on Clip's platform.

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Townsquare chooses WideOrbit for network-wide webcasting

WideOrbit has announced that radio group Townsquare Media has commited to a suite of WideOrbit digital platform products across Townsquare's array of 310 radio stations. Townsquare is the third-largest radio group in the U.S., operating in 66 markets. The deal completes a multiyear Townsquare effort to consolidate its digital operations.

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The Download on Podcasts: RSS vs API — what it means and why it’s important

sponsored by PodcastOne

How do consumers listen to podcasts? When do they start, stop, abandon, complete their shows? In particular, do they hear the ads? How is advertising effectiveness verified? When those questions can be answered, advertiser buy-in to podcasting will increase. "API Listening" is one key to the future, and an industry buzzword in the present.

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Omny Studio announces podcast listening analytics that include Apple app plays

omny announcement canvas

In a webinar co-produced with RAIN News on Tuesday, Australia-based Omny Studio announced that an upgrade to its audience measurement technology now includes listening data captured from Apple's Podcasts app. Matt Saraceni, who presented a wide-ranging webinar about podcast listening metrics, said that POmny's technology is possibly the first of its kind.

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TODAY: RAIN/Omny podcast webinar promises exclusive announcement

omny studio logo canvas

There are still a few hours left to register for today's free RAIN/Omny webinar, Beyond the Download: A Deeper Understanding of Podcast Listening. This morning we learned that Omny is also planning an important announcement that Matt Saraceni says is "a game changer." RAIN News does not have details or a press release yet, so we will learn what this is about at the same time as webinar attendees.

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Live365 set to return: Big news for small webcasters

live365 return canvas

Live365, the internet radio host which catastrophically unplugged its service in January, has resurfaced and is planning to re-open. The re-emergence of a mainstay resource for internet radio stations will come as a shock of good news to small webcasters which have struggled to survive since January, or which have not survived. But the news is full of yet-unanswered questions.

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