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Announcing the RAIN Podcast Business Summit, June 21 in New York

RAIN is pleased to announce the first details of the RAIN Podcast Business Summit, June 21 at the AXA Event & Production Center in New York. As podcasting continues to grow in consumer recognition, listening audience, and content creation, the business opportunity also grows for networks and advertisers. The RAIN Podcast Business Summit is the only conference to define the podcast marketplace — its growth, trends, and opportunities for marketers. Continue Reading

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Amplifi Media and jacapps form SonicAi to build radio skills for smart devices

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This morning comes an announcement that audio content and marketing company Amplifi Media is joining with mobile app builder jacapps, to develop voice-activated “skills” for radio listening in Amazon Alexa and Google Home devices. The new company is called SonicAi, abbreviated as SAi. Continue Reading

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“Transformational moment” for Pandora; Premium goes wide; new ad campaign

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Pandora Premium, long in development and selectively released in March, is available to all users as of this morning. Along with that, Pandora has started a new ad campaign titled “Sounds Like You.” Many people will view the unlimited release of Pandora Premium as the more important news. Today is a moment of fruition that alters the competitive landscape of music services. Continue Reading

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This Sunday in Vegas: Join RAIN for cocktails and networking

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Join us for a Cocktails and Networking event in Las Vegas, Sunday April 23, from 4:30 to 8:00pm. This opportunity to meet radio and internet colleagues takes place the day before Monday’s start of the NAB Show. Although RAIN is not producing the RAIN Summit West online audio conference in 2017, as in previous years, we don’t want you to miss the valuable and fun networking that RAIN Summits are famous for. Continue Reading

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RAIN Summit in Chicago jammed the House of Blues with audio buyers and industry influencers

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Dozens of audio buyers from Chicago ad agencies joined online audio influencers from 52 companies at RAIN Digital Audio Advertising Summit at the legendary House of Blues. The audience packed the main floor and spilled into the two side bar areas. The streamlined, four-hour event featured 20 speakers and six staged sessions. Continue Reading

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James Cridland’s Future of Radio: Smart speakers. Radioplayer Car. A snooty podcast article.

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by James Cridland

James Cridland’s Future of Radio is a column by the Australia-based radio futurologist. A podcast app accepts advertising, how Radioplayer Car works, smart speakers are the interactive radio for everybody, a snooty podcast piece, and much more. Continue Reading

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“Very cynical” label head splashes cold water on music industry revival

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The chief officer of the BMG label issued downward sentiment when he talked about the prospects of a music industry revival powered by streaming. “I am very cynical about the view that the good days have returned,” said Hartwig Masuch as quoted in Financial Times. Streaming drives the music industry now, and artists are set to demand a bigger cut from their labels. Continue Reading