In his latest guest column, Steve Goldstein interviews Pierre Bouvard, Chief Insights Officer of Cumulus Media. It is a deeply detailed conversation, the thrust of which is how to grow the podcast category to its next major revenue level, 2.5 times more lucrative than its current position in the online audio advertising realm. The questions ask for details, and Bouvard is a fount of expertise. Continue Reading
Edison Research is out today with its Top 25 Podcasts in the UK ranker. Edison’s research is derived from listener surveys, not download counts, and therefore includes podcasts which do not appear on other rankers which lack access to some hosting platforms. Click for the list, and RAIN’s year-over-year and month-over-month comparisons. Continue Reading
The Podcast Academy, which produces the annual Ambies podcast awards, has released nominees for the 2025 celebration. Click for ceremony details and the top nominees. Continue Reading
If rumors are to be believed, Netflix is contemplating adding video podcasts to its programming slate. As we learn from Business Insider his information comes from research company Bernstein, and is saturating Netflix news today. Continue Reading
In his latest column, James Cridland buys a new car and reports on its audio features — especially the radio tuner. DAB is there, and FM, but no AM at all. Not a crisis, he observes, because AM is simulcast on DAB. But there is unfavorable UX in other ways, and the screen fail one usability test after another. All this while James is at the 14th Atelier Radiophonique Romand in Switzerland, listening to Tomas Granryd discuss the EBU’s Connected Car Playbook. Swinging over to a review of that document, James finds a mix of great ideas and self-serving ones. As always, an interesting read. Continue Reading
In this week’s lengthy Q4 earnings call, the word “podcast” was mentioned six times: Three times each by Sudar Pichai (CEO, Google and Alphabet) and Philipp Schindler (Chief Business Officer, Google). Click for those details, and the financial rundown. Continue Reading
Skirting current politics, Edison Research has reached into its trove of survey data to find a measurement of how podcast consumption would be reduced if political lightning rod Tik Tok were shut down. Continue Reading
Spotify has launched the Creator Milestone Awards to honor successful podcasts. It’s about metrics — no quality judgment in this recognition. Gold, Silver, and Bronze awards are bestowed, Olympics style. The winners are ranked by number of Spotify streams. Click forwinners and other details. Continue Reading
AM/FM radio dominates the audio landscape in America, but new content and distribution platforms are experiencing consumer adoption and growth. Hence the Cumulus Media Audioscape 2025, produced in partnership with Edison Research, Maru/Matchbox, Nielsen, and Advertiser Perceptions. Click for key points and graphics, and the free-download link. Continue Reading
In a notably exacting survey goal, Edison Research queried U.S. survey subjects about which platforms they recalled using to hear discussions about the recent U.S. presidential election. Continue Reading
“Nearly 1 billion downloads” — that’s part of a double brag released by PodcastOne. Not as exact as the company probably wishes, but reinforced by a ranking jump, from 13th to 8th most prolific podcast publisher in the U.S. for December 2024. The press release is placed on the Nasdaq website Continue Reading
End-of-year podcasting predictions are articulated by 28 podcast industry leaders in the end-of-year feature published by CoHost, the podcast hosting and solutions provider. Among the herd of prediction articles we’ve seen, this one is unusually deep and well packaged Continue Reading