RAIN Notes: Monday, September 13
Jottings of Note
— An Awaited Return (RAJAR)
— Fresh Hire (Fresh Air Production)
— Between the Charts (Chartable)
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SoundExchange promotes Tim Dadson to General Counsel
Tim Dadson, who joined SoundExchange in 2012 as Assistant General Counsel, and was made Deputy General Counsel in 2017, has been promoted to General Counsel. He will report directly to President and CEO Michael Huppe. Continue Reading
IAB Fall Podcast Upfront Day 2: Shows, metrics, and “winning the funny”
The second and final day of the IAB Fall Podcast Upfront featured video presentations, podcast hosts, metrics, conversations about technology, and a clear winner of RAIN’s informal “win the funny” prize. Click for very detailed coverage. Continue Reading
Jeff Vidler: Helping Brands Think Outside the Audio Box: A Manifesto
by Jeff Vidler
New opportunities for audio are capturing the attention of advertisers. But is audio advertising coming from new sources, or being moved around from one type of audio to another? Guest columnist and Signal Hill Insights President Jeff Vidler discusses how the audio industry is selling audio short. This is a manifesto, and a clear commitment for his company. A must read. Continue Reading
Triton Digital signs Headgum podcast network
Triton Digital has signed the L.A.-based comedy podcast network Headgum for management, distribution, promotion, and measurement. Headgum’s network reach encompasses 50 shows, 14 of which are original owned-and-operated productions. Continue Reading
Spotify rolls out “Enhance” to user-created playlists, supplementing “Recommended” and “More”
Spotify wants to broaden the listening repertoire of its Premium subscribers who build playlists. In today’s news, the company introduces Enhance, a song suggestion feature added to “Add song” and “Recommended,” tools which are already bolted onto playlists. Click for details. Continue Reading
Fall Podcast Upfront Day 1: A range of presentation styles from podcast networks
The first day of the two-day fall IAB Podcast Upfront occurred today, in a packed four-hour series of 10 presentations. The event, formerly annual and now a twice-a-year, spring-fall occurrence, showcases podcast networks to audio advertising buyers. Click for detailed coverage. Continue Reading
idobi Network signs with AdsWizz for exclusive monetization
The idobi network, a venerable streaming radio outlet which also produces podcasts and video, has deepened its relationship with digital audio ad-tech platform Adswizz which becomes the exclusive global monetization provider for advertisers seeking to reach idobi’s audience across the US and Europe. Key demo: 13-34, with an even gender split. Continue Reading
SCA (Australia) creates Digital Sales Manager position; grabs Daniel O’Callaghan from ARN
Australian radio company Southern Cross Austereo (SCA) has created a new executive role — National Digital Sales Manager. To fill it, Daniel O’Callaghan comes over from the competing Australian Radio Network (ARN). Continue Reading
RAIN Notes: Wednesday, September 8
Jottings of Note
— Earplugs? (Edison Research)
— Transformational Fix (PRX)
— The Point (Fresh Air Production)
Podtrac Top Podcasts August: 2 newcomers; 18 standards
Podtrac released its Top 20 Podcasts ranker for August, measuring Podtrac measurement clients based on unique U.S. audience reach. As in most months, we see long-time stalwarts in the list. (In fact, the top five are identical as in the July list.) Two newcomers. Continue Reading
Slate partners with Pocket for “Stories Behind the Podcasts”
Slate has made an interesting partnership between its podcast division and Pocket, the Mozilla-built app which offers topical reading collections. Slate will put podcast-specific reading collections onto Pocket. The project is called “Stories Behind the Podcast.” We like how it crosses over media categories and broadens the podcast experience. Continue Reading