In an intermediary report before its end-of-year accounting, Podtrac has released a chart of the top 25 new podcasts through Q3. This ranker is based on average number of U.S. downloads per episode. Even though it has been an extremely newsy year, and we observed the launch of news podcasts from major media brands, only two podcasts categorized as News made the list. Click through for key points and the entire list. Continue Reading →
Podcast pioneer and RAIN speaker Kellie Riordan has launched Deadset Studios, a consultancy and production house. The new company describes its mission this way: “We offer high-level strategic advice to media houses, brands, organisations and independent producers to set you… Continue Reading →
by Jeff Umbro
In this week’s column, Podglomerate CEO Jeff Umbro covers key podcast news items from the past week. Also, he claims to have listened to non-political podcasts … for one day. Continue Reading →
iHeartPodcast Network Australia, which is managed by Australian radio group ARN, is partnering with DM Podcasts (Diamantina Media). At the same time, ARN is announcing that iHeartPodcast Network Australia is a sponsor of the 2020 Australian Podcast Awards, which happen later this month. Continue Reading →
RAIN DIGITAL BRITAIN 2020 The final virtual summit in the RAIN 2020 schedule centres on the United Kingdom Wednesday December 9th from 2:00PM BST to 6:00PM BST (6:00am PT - 10:00am PT USA) with a schedule embracing the leading initiatives…
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In one of its most imaginative studies to date, Magellan AI has released data showing how the two main party presidential campaigns have used podcast marketing. The quick summary is that both campaigns have advertised in podcasts, but on different schedules and in different ways. Click through for details and graphics. Continue Reading →
Captivate, the podcast hosting and tech company which self-describes as “the world’s only growth-oriented podcast host” is introducing tools designed to help small podcasts make money and make better audio. The new collection of tools is called AMIE, an acronym for Audio Mastering & Integration Engine. Today’s announcement is for a private beta release, with a timeline for public availability “over the next few months.” Continue Reading →
MIDiA Research has concluded its quarterly podcast survey, Podcasts Q2 2020: Spotify Takes an Early Lead. It’s a subscription product, but MIDiA has pulled out one intriguing bit: Spotify is the most-used podcast platform according to 780 survey respondents across six countries. Continue Reading →
by Jeff Umbro
In this week’s column, Podglomerate CEO Jeff Umbro returns from a four-week hiatus with a review of podcast news from near and far. Also, his favorite pods of the moment. Continue Reading →
Though some observers would wish that subscription-based exclusive podcast services would cease and vanish, neither is happening. The latest? Quake Media which announces its launch, funded by Wndrco and “a few other” undisclosed individuals. The roll-out content is verticalized as a news & politics destination, with six podcasts hosted by recognized news anchors. Five bucks a month to listen. Click through for details. Continue Reading →
by Steve Goldstein
In this guest column, Steve Goldstein discusses spotify’s new feature which allows music into podcasts, via the Anchor service. He recognizes the important (while noting some clunkiness in the end product), and also notes that broadcast radio has spent years decreasing the role of “the passionate musicologist DJ’s of FM radios early days.” Continue Reading →
RAIN is delighted to introduce the first piece from guest columnist Sam Harris of Hook Research in the UK. In this inaugural column, Harris explores the state of the kids spoken word content market in the UK and contemplates the benefits for brands operating within it. Plenty of research and quotes here, plus an overview of the child-oriented podcast and audiobook markets. Continue Reading →
