Comprehensive coverage of the podcasting industry and its business ecosystem.
As podcasting continues to grow in audience and revenue, Midroll Media, a leading force in content and advertising will present a free webinar in collaboration with RAIN News. A panel presentation followed by Q&A with the online audience will examine the marketing opportunity of podcasts for national brands. Continue Reading
Cadence13 has partnered with The Action Network, a specialist in sports betting and analytics, to create a new podcast network. Talent from The Action Network will be featured in the new shows targeting fans of sports gambling and fantasy leagues. Continue Reading
Show Shouts highlights noteworthy new and upcoming podcasts from across the vast and still-growing audio medium. Today’s developments include more NPR politics programming, an exclusive score for Spotify, and true crime at iHeartRadio. Continue Reading
James Cridland’s Future of Radio is a column by the Australia-based radio futurologist. THIS WEEK: James shares his thoughts on object-based media. Cats get their own radio thanks to Whiskas. Much more. Continue Reading
Popular podcast S-Town drew critique and legal attention for how it handled public revelations about a private citizen’s life. David Oxenford addresses the legal questions surrounding podcast subjects, especially as more audio programming is optioned for television and film. Continue Reading
Australian broadcaster and entertainment company Southern Cross Austereo recently released its annual report. Although the financials did show a downturn, CEO Grant Blackley gave an interview delving into more details of the report’s bright spots. DAB and podcasting were among those highlights. Continue Reading
CBC has revealed its fall podcast lineup of both new and returning shows. The broadcaster, which is the largest podcaster in Canada, has a range of genres and styles on its lineup. Continue Reading
Cadence13’s newest podcast partnership will bring some celebrity clout to a young audience. The audio entertainment company teamed with Granity Studios, a multimedia content outfit formed by NBA star Kobe Bryant. Continue Reading
Steve and Todd Cochrane, CEO at Rawvoice/Blubrry, explore how many of the hundreds of thousands of podcasts actually stay active and how many fall victim to the podfade. Continue Reading
Spotify has embarked on several experiments in podcasting, and it is still finding ways to explore. The latest move is the first branded podcast for the streaming service. Spotify teamed with New Amsterdam Vodka for a show called Ebb & Flow hosted by Jasmine Solano, a DJ, music influencer, and ambassador for the liquor brand. Continue Reading
Podcasting played a starring role in the Q2 earnings call from Cumulus Media, as CEO Mary Berner predicted $10-million in 2018 revenue for the Westwood One Podcast Network. “Podcast listenership growth continues to outpace expectations,” she said. Continue Reading
Podtrac has published its list of the top 20 podcasts for July 2018. The list is mostly unchanged from the June ranker, although July did have two new additions. Continue Reading