Comprehensive coverage of the podcasting industry and its business ecosystem.
Last week, we reported that ART19 had received certification under the Interactive Advertising Bureau’s podcast measurement compliance program. The IAB has also bestowed that certification on two other businesses: Voxnest and Whooshkaa. Continue Reading
James Cridland’s International Radio Trends is a column by the Australia-based radio futurologist. THIS WEEK: A leader of the European Broadcast Union writes about the royal duo of FM and digital. Data dives from RAJAR and the Infinite Dial, and more from the audio world. Continue Reading
Podcast company Stitcher grew its revenue “nearly 40%” in a year, according to the first-quarter earnings call of parent company Scripps. The hit show Conan O’Brien Needs a Friend was called out. Continue Reading
Taking a feature that was previously available only on Android phones, Google has launched playable podcast search results in desktop web searches. This feature marks an important new milestone in Google’s strategic vision of helping to double podcast listening. Putting… Continue Reading
by Luke Riley
This guest post by Megaphone Data Analyst Luke Riley analyzes when podcasts are posted, and correlates than information with downloads. The result is a fascinating heat map of most and least popular posting times, and possible directional guidance about which “drop times” lead to success. Continue Reading
From iHeartMedia’s publicity department comes news that Bob Pittman, Chairman and CEO of iHeartMedia, the nation’s largest commercial radio group and second-largest podcast publisher, is starting a podcast. It’s called Math & Magic: Stories from the Frontiers of Marketing. Click through for an introductory audio clip. Continue Reading
James Cridland’s International Radio Trends is a column by the Australia-based radio futurologist. THIS WEEK: What’s the future of AM radio? Podcast loudness. U.S. radio deregulation. MacBook Pro vs. Chromebook in James’ office. Continue Reading
TV personality and book author Chelsea Handler announced that she is hosting a new podcast, Life Will Be the Death of Me, on the iHeartPodcast Network. Simultaneously, iHeart announces sleepwalkers, about the effect of artificial intelligence on all aspects of life. Continue Reading
The Australia-specific version of The Infinite Dial, the industry’s benchmark consumer survey of listening, is set for release in a webinar Wednesday evening, May 8. A conference in Australia got a first look. A few key statistics shared here. Also the webinar registration link. Continue Reading
Stockholm-based podcast company Acast has announced the release of Access, an innovative technology which allows any Acast podcaster to establish premium-style content, establish a subscription price for it, and fulfill the entire strategy within the listener’s preferred podcast listening app. The concept ties together two previously incompatible features of podcasting. Continue Reading
Content and Marketing Director at podcast company Whooshkaa Corey Layton has accepted a position at Australia radio group ARN, where he will assume the role of Commercial Products and Audio Partnerships Director. It is a newly created position. Continue Reading
Steve Pratt of Pacific Content examines assumptions and realities of blog publishing frequency. Is daily the best setup for success? Is weekly optimal? Not necessarily in either case. Continue Reading