SiriusXM intros AudioID via AdsWizz subsidiary; promises “a new era of identity”

SiriusXM unleashed a press release today — dense and carefully worded — introducing a new SXM Media technology called AudioID on the AdsWizz audio ad tech platform owned by Sirius. The public announcement (read it HERE) promises a new kind of data and personal ID relationship between listeners and marketers, without exactly describing what the changes will be. We dive in. Continue Reading

Spotify speaks and Rogan apologizes in damage control before Q4 earnings

Spotigate? Roganomics? Today we learn that Spotify and its headline podcaster Joe Rogan are maneuvering to get in front of apparent accelerating damage resulting from a recent episode of The Joe Rogan Experience which created public outcry over statements about Covid vaccines. Spotify CEO Daniel Ek clarified and disclosed; Rogan apologized and promised. Click for more. Continue Reading