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RAIN Summit Europe a huge success in London

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The famed British Museum received over 200 online audio professionals on Wednesday, piling into the BP Lecture Theater for a full day of knowledge and networking. Radio, podcasting, and streaming experts from all over Europe (and Latin America) spoke in panels, interviews, and special presentations. Over 80 companies sent representatives to RAIN's fifth annual European gathering.

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The programmatic future of audio advertising (RAIN Summit Europe)

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RAIN Summit Europe Redux

Advertising and monetization of streaming audio was a key topic at RAIN Summit Europe (Nov. 4 in London). In the "Streaming Ad Sales Strategies" panel, programmatic advertising got a lot of attention. Read highlights and listen to the entire panel.

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AUDIO: Listen to every panel from RAIN Summit Europe!

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Thanks to sponsoring partner AudioBoom, the audio recordings of RAIN Summit Europe (Nov. 4 in London) were posted in nearly real-time. Below is the AudioBoom playlist of the whole day's sessions. Stay tuned for videos, coming soon. Also, in days to come we will post reports of key panels, quotes, news, Twitter updates, and other details from RAIN's third annual European trade conference for the online audio industry.

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Patrick Reynolds talks about the “meaty middle” of the FM sandwich

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Patrick Reynolds, Chief Strategy Officer of Triton Digital and a featured speaker at the upcoming RAIN Summit Europe in London on November 4, says that streaming could be the meat of the FM sandwich. That tasty analogy came up in a phone conversation with RAIN recently, in which Reynolds previewed the panel discussion he will moderate in London: "Measuring and Monetizing FM's Online Audience."

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