Canadian government group calls for better, nimbler regulations for streaming and digital media

The Canadian Radio-television and Telecommunications Commission (CRTC) has published a report calling for new government tools and federal regulations to support a healthy digital media market. The report suggested that future policies should focus on producing and promoting high-quality content by Canadians and encouraging rapid adaptation as technologies change. Continue Reading

Google moves into programmatic audio ads with DoubleClick expansion

Google has made a move into programmatic audio advertising. The tech giant announced that audio ads are now available to all customers of its DoubleClick Bid Manager. The demand-side platform is rolling out the audio support with inventory from Google Play Music, Spotify, SoundCloud, and TuneIn. Pandora is slated to be added soon. Continue Reading