In what might be the first podcast credibility ratings service, watchdog company NewsGuard has launched a data product for podcast streaming platforms which will, in the company’s words, “enable safe, responsible advertising on news and information podcasts.” Click for a lot more detail. Continue Reading
by Steve Goldstein
Streamlining is essential in any business, RAIN columnist Steve Goldstein asserts, from AT&T to Amazon to Major League Baseball … and, podcasting. Thanks to the creep of complexity, it’s taking more time to make an episode of a show or traffic an ad. Steve has got suggestions. Continue Reading
Dow Jones and TuneIn have announced a collaboration in which WSJ Radio will join the streaming audio giant with a dedicated 24-hour channel. TuneIn Premium subscribers will hear an ad-free presentation; anyone can listen to the ad-supported version. It’s not the first audio dance for Dow Jones. Continue Reading
— From Sirius to Soundrise (Eileen Bagshaw)
— Moving On (Mathew Passy)
— A Category for Every Podcast (People’s Choice Podcast Awards)
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Self-described as “a sports and entertainment omnichannel production company,” Bleav owns over 500 podcasts covering all major sports, sports betting, and pop culture, and reaches over 50-million followers. In this news, the Cumulus Podcast Network will distribute, market, and monetize the catalog. Continue Reading
The State of Podcasting 2023 is the ambitious title of a new iHeartMedia report. If the title reaches high, the data scale upwards too. The reach of podcasting, measured by daily listening. has soared upward for all age groups in timelines going back to 2015. There is also an interesting result when you put podcast listening next to Netflix subscriptions. Click for details, charts, and a download link. Continue Reading
The recently released Cumulus Media 2023 Audioscape study offers a deep dive into podcasting, smart speakers, and the status of AM/FM radio in those relatively new home speakers. Click through for charts, and a link to the study. Continue Reading