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Westwood One joins Katz Expressway, bringing Cumulus inventory into programmatic

Cumulus Media-owned Westwood One has partnered with iHeartMedia-owned Katz Expressway, a programmatic advertising exchange powered by tech company Jelli. The immediate result is that radio stations in major Cumulus market have some commercial inventory in Expressway, available for automated buying. Continue Reading

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Emmis’ Smulyan: NextRadio in “very early stages”

NextRadio was introduced in August, 2013, as a tuner for SmartPhones to receive over-the-air radio reception with enhanced on-screen interactivity. In the nearly four years of NextRadio promotion, Emmis has faced challenges. In this week’s earnings call, Emmis head Jeff Smulyan put NextRadio prominently in the discussion, and framed it as an early-stage product undergoing growth and improvement. Continue Reading

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Triton Digital receives continued Media Rating Council accreditation for streaming audio measurement

Triton Digital announced today that it successfully completed the annual accreditation process performed by the Media Rating Council (MRC) for its Webcast Metrics measurement product. Triton was first accredited by the MRC in March, 2014, following a rigorous two-year evaluation period. The accreditation certifies Triton’s technology, methods, and measurement definitions. Continue Reading

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Millennials love podcasts; everyone likes smart speakers (Jacobs Media Techsurvey)

Hot out of the box today for public consumption, the annual Techsurvey from Jacobs Media digs into podcasting, smart speakers, and other media consumption details. The survey groups consists largely of people in radio station databases, so while it is not a pure P1 population, we assume a built-in favorability to radio. That is useful for questions about radio pros and cons, and also an interesting lens for non-radio questions. Continue Reading