MIDiA Research explores YouTube, the value of advertisements, and the risk of EU’s Article 13

MIDiA Research has a new report examining YouTube’s impact on the international streaming market. Its assessment shares statistics from the video platform in Q3 2018 and shares insights as to how the recent legislation passed in Europe could have unintended effects on the music industry as a whole. Continue Reading

Report: YouTube paid the music industry $1.8 billion in ad revenue in the past year

YouTube paid more than $1.8 billion in ad revenue to rightsholders in the music industry from October 2017 to September 2018. According to the How Google Fights Piracy report, that figure brings YouTube’s total music industry payments to more than $6 billion in ad revenues. Continue Reading