Macmillan to publish children’s book series derived from Pinna podcast

Macmillan, the only Big 5 book publisher with its own podcast networks, will partner with kids podcast company Pinna to publish books based on the Pinna original podcast Quentin & Alfie’s ABC Adventures. This interesting partnership leverages Macmillan’s crossover expertise between books and podcasts. Also interesting inasmuch as the deal represents a rare directional crossover of podcast to book. Continue Reading