RAIN Notes: Thursday, November 2
— Metrics of Talk (Edison Research & NPR)
— Hitching (Digiday)
— Patronage (Mark Mulligan)
News
RAIN Notes: Tuesday, October 31
RAIN Notes: Thursday, October 26
Spotify Q3 details & quotes: Users, Podcasts, Audiobooks
Spotify released Q3 earnings this week. We covered basic money metrics elsewhere. In this post, we scrutinize information gleaned from the earnings call. Below, three main topics: User growth, podcasting, and the audiobooks initiative. Audiobooks were of particular interest to investors, partly because it was difficult to coax financial predictions about them. Click for lots of detail and quotes. Continue Reading
Spotify ‘super excited’ over ‘stellar’ Q3. Profit attained.
Spotify’s Q3 earnings report gave the investor audience upbeat news and validation that the strategic adjustment made earlier in the fiscal year are working as hoped. Expenses down; user growth up. And … profit for the first time as a public company. Continue Reading
Audacy asserts the star-making power of radio with “Launch” program
Audacy has started an artist discovery and promotion project called Launch, intending to boost careers of selected musicians. Three beneficiaries are selected. Continue Reading
Quill’s CoHost unit launches Prefix, a platform-agnostic audience insights tool
Podcast agency Quill announces a new data tool attached to CoHost, its analytics and audience insights platform. It can deliver audience demographics and B2B analytics describing companies which are listening to a podcast. Click for the details of this interesting piece of tech. Continue Reading
RAIN Notes: Monday, October 23
— A Default Winner (The Intelligencer)
— Expanding in DACH (Acast)
— Choosing The Best (The Webbys)
Local digital ad spend projected at nearly half of total; national digital % is much higher
Local ad marketplace spending in 2024 is projected at $176-billion, according to BIA Advisory’s just-released forecast. Turning to a different source, we see a much higher digital percentage for total-U.S. ad spending. Click for details and charts. Continue Reading
RAIN Notes: Friday, October 20
RAIN Notes: Thursday, October 19
RAIN Notes: Wednesday, October 18
— Easily Digested (Westwood One)
— Super-serving The Underserved (Steve Pratt)
— Investments Needed (E.B. Moss)