0

Westwood One joins Katz Expressway, bringing Cumulus inventory into programmatic

Cumulus Media-owned Westwood One has partnered with iHeartMedia-owned Katz Expressway, a programmatic advertising exchange powered by tech company Jelli. The immediate result is that radio stations in major Cumulus market have some commercial inventory in Expressway, available for automated buying. Continue Reading

0

On the Move: Changing guard at Cumulus; promotions at 7digital, UMG; a sales hire at Spotify

On the Move tracks hires, promotions, and other notable personnel changes within the online audio industry. Today’s moves include a new CEO at Cumulus Media and a new COO for 7digital. We also cover a promotion within the digital ranks at Universal and a new hire for Spotify’s Australia/New Zealand team. Continue Reading

0

Westwood One commissions study to highlight advertiser (mis)perception of AM/FM reach

In addition to the disruptive challenges faced by traditional radio as streaming continues to grow, there might be a perceptual challenge for the industry’s relationship with advertisers. That’s what Westwood One sought to reveal in a commissioned study from research company Advertiser Perceptions, the results of which can be interpreted to indicate that radio has greater consumer reach than buyers perceive. Continue Reading

0

Rdio contributed most of Cumulus annual growth in digital ad revenue (earnings call recap)

Radio group Cumulus Media and online music service Rdio forged their partnership last September, so yesterday’s earnings call from publicly traded Cumulus could be approached as a one-year anniversary of the terrestrial/online hook-up. In year-over-year growth in ad revenue, digital led the way, and Rdio led digital. Continue Reading

1

Rdio CEO Anthony Bay to speak at RAIN Summit West

Anthony Bay, appointed CEO of on-demand music service Rdio, will speak at RAIN Summit West on April 6 in Las Vegas. Anthony Bay was appointed CEO of Rdio in December after a five-month search. He was formerly GM of the Digital Media Division at Microsoft. Rdio’s business alliance with Cumulus Media creates a major entity that straddles across broadcast and Internet audio. Continue Reading