A quick glance at the interactive version of Triton Digital’s US Podcast Report for May (more exactly, May 1-28) shows two notables — in a mostly stable ranking one network (NPR) and one podcast (CounterClock) stand out. However, the top 100 podcasts remain identical (with minor position jumping) as the previous month. Click for details and links. Continue Reading
Audio adtech giant Triton Digital has announced that buyers can now streamline and consolidate their advertising across all audio segments — podcast, streaming, and broadcast. The broadcast piece is added by Triton’s workflow automation partner Basis Technologies, which expanded its integration to give brands and agencies programmatic guaranteed buying access to broadcast radio ads. Click through for details. Continue Reading
Triton Digital has announced that global advertising marketplace Audacia has chosen Triton to connect publishers and advertisers in the Asia Pacific (APAC) region. The partnership will give Audacia access to Triton’s exchange of audio publishers across all types of audio. Click for details and quotes.
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Only four newcomers cracked Triton Digital’s Podcast Report for March, , which ranks the top 100 podcasts by average weekly downloads. The top-10 cohort remained the same with some order shuffling. Click for lots of detail. Continue Reading
In Triton Digital’s newly released Canada Podcast Ranker for February, we see a mostly stable list from the previous month, with just four newcomers. The list ranks by downloads. Four new entrants made the list. Click through for more details, including biggest gainer (you might suspect what it is) and biggest ranking drop. (wait, wait for it). Continue Reading
The latest Triton Digital US Podcast Report shows only three new shows in 100 listed, all three in the bottom twenty. Nine of the top ten podcasts are the same month-over-month. Click through for more stats, including a breakdown of sales representation. Continue Reading
Triton Digital released its January Podcast Report, which measures weekly downloads of Triton measurement clients. NPR regains #1, assisted with the highest number of episodes created in the month. Not much switching around within this stable ranking. Continue Reading
Triton’s year-end review could be called hybrid study — it is informed by server-side measurement of Triton’s Podcast Metrics service, and by the Demos+ project, a monthly survey of 12,000 podcast listeners in collaboration with Signal Hill Insights. Click through for demographics, key takeaways, and more. Continue Reading
In a sweeping proclamation of global audio technology influence, Triton Digital has announced the integration of audio ad-tech platform Jelli into its system. Complementing that development, several Triton execs have been promoted. Click through for lots of details. Continue Reading
Triton Digital released the April U.S. Podcast Report, showing top 20 networks and top podcast shows (each measured by number of downloads and audience reach. Click for details. Continue Reading
Daryl Battaglia is SVP, Market Development & Strategy, at Triton Digital. This lunch conversation is all about podcast measurement, arguably the most important topic on the business side of podcasting. Daryl discusses current trends and a new audience measurement product soon to be released by Triton. Continue Reading
Triton Digital has added a new component to its sprawling reportage of podcast downloads and podcast network success in major markets around the world, launching the Canada Podcast Report. Total downloads of all shows by participating publishers in the month of March is 13.8M. Click for more details. Continue Reading