In its just-released financial report for Q2, podcast giant Acast shows upward movement in key metrics. This follows a Q1 report which was similarly directed. This finance report is the first to be released with Glen Glenday as CEO. Click for details and links. Continue Reading
Forever and Ever – TiME Magazine
Video Redefines Podcasting – Edison Research
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AM in the Dash – Radio Ink
Elevation – Matt Hird
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In a Wednesday webinar entitled The Podcast Consumer, data from Edison Research was unleashed in a presentation rich with numbers, charts, and full-throated advocacy for the growth, effectiveness, and importance of podcasting. Edison VP Megan Lazovick positioned Edison Research as an outright advocate for the popularity and influence of podcasting. Continue Reading
In Steve’s latest column, a detailed and interesting analysis of an historical moment. “Stephen Colbert’s exit from The Late Show is more than a changing of the guard. It’s a flashing red signal that the entire late-night ecosystem is being upended. The space late-night TV once owned has changed rapidly, with podcasts playing a central role in that transformation.” “Podcasts aren’t just taking the mic. They’re taking the moment.” Continue Reading
In this week’s exceptionally deep and thoughtful guest column, James puts a focus on the BBC Sounds media and radio app, which is scheduled to be discontinued outside of the UK today. Also covered: how BBC Sounds is performing inside the UK. (Preview: Slight gain; older listeners.) Moving on from the BBC, James reports on the biggest radio stations in the U.S., one great YouTube video, a retroactive look at “AI Ashley,” census data about radio listenership, visual advertising in radio, and James’ “universal radio” idea. Buckle in. Continue Reading
“Spotify doesn’t come to mind as a tried-and-true video ad platform. Media planners think of it as a digital audio platform.” Overcoming that challenge has led Spotify to winning the B2B category in the recently announced Drum Awards. The… Continue Reading
Everyone’s a Critic – Borrell Associates
Surprising – Sounds Profitable
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In a maneuver which creates the UK’s largest homegrown podcast network, pod platform Audioboom has acquired podcast hosting network Adelicious. Continue Reading
Podcast giant Acast has released a case study of a recent ad campaign for KFC in Australia. The campaign was distributed across several shows and networks to attain scale and frequency. Click for details and the audio host read. Continue Reading
SiriusXM, primarily known for in-car listening devices and proprietary programming, has launched a breakthrough proposition that could change consumer presumption of the brand. It’s an ad-supported plan priced at “less than seven dollars” according to sources. Continue Reading
Moving Up – iHeartMedia
Radio, AI, and a Quest for Cool – Jacobs Media
Joining Forces – ARN Continue Reading