RAIN Notes: October 22
— Modern Tech for Ancient History (Libsyn)
— Knowing The Audience (Experian)
— Bestowal (ARN iHeart & Magellan AI)
RAIN Notes: October 21
— Closing The Circle (Slipstream)
— A Need (Call Her Daddy)
— Soft Core Cheating (Hearing Things)
RAIN Notes: October 18
Podcast listening frequency continues to rise in Canada (Signal Hill)
Per annual tradition, Signal Hill Insights has released a data snack from its upcoming full meal of metrics — the annual Canadian Podcast Listener report. (The full feast will be served to subscribers on November 28.) In this peek, we learn that podcast listening is on the rise across categories of frequency, from “ever listened” to daily listening. Click for the graph and full-study info. Continue Reading
NPR tops ranker; Dax Shepard enters it. Political podcasts surge; listener demos revealed (Triton & Signal Hill)
Triton Digital has released its U.S. Podcast Ranker for September. Without any surprise we observe that iHeartAudience Network occupies the #1 spot. Seven newcomers arrive on the ranker. PLUS: Detailed research into political podcast listeners. Continue Reading
James Cridland’s International Radio Trends – Exclusivity, multi-standards, and multi-platform
by James Cridland
In his latest column, James Cridland offers a few bullet points about an apparently unsuccessful ratings gambit, a multi-standard digital radio receiver, and the latest MIDAS survey results from RAJAR. Continue Reading
RAIN Notes: October 16
Steve Goldstein: Should Podcasters Worry About Google’s AI NotebookLM?
In his latest guest column, Amplifi Media chief Steve Goldstein tries out Google’s new NotebookLM AI tool, and shares the AI-generated audio. He calls it impressive, jaw-dropping, exciting, weird, and unsettling. We agree. Steve also pulls back from the amazement of it, reassuringly to human podcasters. In the past, we have called out some of Steve’s columns as “must read.” This one is on a higher level of must read … and listen. Continue Reading
Audioboom’s multi-record Q3
In its Q3 Trading Update, Audioboom, the word “record” appears four times in the “Financial and operating insights” section. Click for the financial breakthroughs, and link to the official release. Continue Reading
Brendan Monaghan, ex Spotify, takes over at Libsyn
Brendan Monaghan, one of the most prominent and influential executives and BoD members in the software and services industries, has been named Chief Executive Officer of venerable podcast company Libsyn. At the same time, Monaghan joins Libsyn’s Board of Directors. Click for background. Continue Reading
Half of podcast listeners connect with sonic branding more than visual (Veritonic)
In a consumer survey fielded last month by audio analytics and research company Veritonic, hundreds of monthly (or more) podcast listeners were asked about how they relate to audio branding. Click for the big graphic. Continue Reading
RAIN Notes: October 11
— Turning Tables (Seeking Alpha / Spotify)
— Taming A Wild Card (True Native Media)
— Like A Wild Horse (IAB)