RAIN Notes: Thursday, January 4
— Royalty (Bernth Brodtrager)
— Retrospection (Pacific Content)
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News
Fewer new podcasts in 2023; episode volume remains stable
2023 saw fewer new podcast launches than in each of the previous four years. The most recent year which produced fewer was 2018. New episode volume remains high, over four years. Click for numbers and charts.
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RAIN Notes: Tuesday, January 2
— Profound Change (Digiday)
— Anthem (Steve Keller)
— Recovered Share (Edison Research)
Triton podcast ranker: NPR absent again; The Roost jumps into top 10
Triton Digital released its U.S. Podcast Ranker for November, ranking the top 100 podcasts measured by Triton’s service. As always, this list connects each of the 100 listed shows with its sales network. Four podcasts debuted on the November list. Continue Reading
RAIN Notes: Tuesday, December 26
— A Caffeinated Milestone (Alan Cross)
— Onward and Upward (Conal Byrne & Jen Sargent)
— Elevation (Audacy)
RAIN Notes: Thursday, December 21
— Elevating with AI (Rob Greenlee)
— Ranked (Triton Digital)
— Difficulties (Lex Friedman)
New French streaming music tax would finance a music industry support group. Streamers push back.
The French government has created a new tax, targeted to streaming music services operating in the country. President Emmanuel Macron announced the finalization of the levy, which is set to take effect in 2024. “This is a real blow to innovations,” Spotify says. Continue Reading
RAIN Notes: Monday, December 18
“The gravitational pull toward digital” — audio-related highlights of Nieman Lab predictions
Journalism advocacy group Nieman lab has published its 2024 predictions. Featuring what Nieman refers to as “the smartest people in journalism,” the collection features dozens of writers, publishers, newscasters, and industry executives. We look at three audio-related contributions from Kerri Hoffman, Kristen Muller, and Eric Nuzum. Continue Reading
vCreative chooses Frequency for data-controlled ad distribution
vCreative, a cloud-based software provider for the broadcast radio industry has chosen audio ad management platform Frequency to leverage next-gen tools for the production, management, and delivery of targeted ads in radio. Click to learn more about this deal, and a fascinating case study of real-time live ad customization. Continue Reading
RAIN Notes: Thursday, December 14
Video podcast consumers are cross-platform: Sounds Profitable/Signal Hill study
Sound You Can See; Podcasting’s Video Dilemma, a new study produced by Sounds Profitable and Signal Hill Insights, explores the duality of podcasting as an audio and video format. Fielded in November the survey reveals a large volume of granular information about usage habits among video consumers of podcasts. Click for some key details, graphs, and a link to the complete 81-page PDF. Continue Reading