iHeartPOdcasts - RAIN News

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iHeart plans push into Asian Pacific podcast market; Mammoth Media partners

Posted on April 2, 2025 by Brad Hill

iHeartMedia, which never fails to remind its press contacts that it is “the No. 1 podcast network globally according to Podtrac,” is dropping news of a dramatic expansion of its global podcast presence. iHeart is partnering with Mammoth Media Asia to create and launch a slate of shows targeted “across the region” in Asia. It’s a cross-continental effort based on APAC’s potential for growth. Click for details.
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iHeartPodcast Awards bestowed; Las Culturistas is top winner

Posted on March 11, 2025 by Brad Hill

The annual iHeartPodcast Awards celebration happened las night (March 10) at SXSW in Austin. The recorded ceremony will be broadcast tonight (March 11) on AXS TV at 8pm ET. SPOILER ALERT: This post contains complete winner information. Continue Reading →

iHeartMedia lands exclusive U.S. ad repping of BBC podcasts

Posted on January 30, 2025 by Brad Hill

In a major cross-continental announcement, iHeartMedia has landed an agreement with BBC Studios to be the exclusive third-party sales partner for BBC podcasts in the U.S. “We couldn’t be more honored and excited,” said iHM CEO Conal Byrne Continue Reading →

RAIN Notes: November 13

Posted on November 13, 2024 by Brad Hill

— No Honoring Excellence (Podcast Hall Of Fame)

–Name Check (The Podcast Haven)

— Logical Choice (Jennie Gart & iHeartPodcasts Continue Reading →

RAIN Notes: August 5

Posted on August 5, 2024 by Brad Hill

— Retracting The Recoil (Spotify)

— Seeing The Audio (Washington Post)

— Speaking The Grit (iHeartPodcasts)

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iHeartPodcast Awards returns with SXSW partnership

Posted on January 9, 2024 by Brad Hill

The iHeartPodcast Awards, formerly held independently in a Los Angeles performance venue, and simulcast online, will return on March 11 at the Fairmont Hotel in Austin. The event is revived via a partnership with the SXSW Conference and Festivals. Details. Continue Reading →

iHeartPodcasts launches Ruby, a newly organized branded podcast division

Posted on May 11, 2023 by Brad Hill

iHeartMedia has created a formal division for its branded podcasts, called Ruby. iHeart claims the first dedicated team of its kind from a major media company committed entirely to the production, sales and marketing of branded podcasts. Click for show and talent details. Continue Reading →

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“Stuff You Should Know” milestone – 3B downloads. That’s billion.

Posted on February 16, 2023 by Brad Hill

iHeartPodcasts announced today that its acquired show, Stuff You Should Know, hosted by Josh Clark and Chuck Bryant, has been downloaded three billion times. “Chuck and I started this series with a passion for curiosity and had no expectation of ever being a leading podcast,” said Josh Clark. That’s the kind of rags-to-riches business story that launches thousands of newer shows. Continue Reading →