Radio grabs 67% of daily time spent listening to ad-supported audio by American 18+ adults, while podcasts claim 18% of that time. These metrics are key takeaways from Nielsen’s just-released Q4 edition of The Record, a quarterly assessment of how U.S. consumers spend their listening time. Click for measurements, visuals, and takeaways. Continue Reading
— Fundamentally Important (SoundStack)
— Black Americans Listen More (News in Depth)
In what is described as a “landmark partnership,” four NYC-area public radio stations are joining resources to create the Tri-State Public Radio Music Collaborative (TSPRMC). Click for details. Continue Reading
YouTube is reportedly planning a new subscripion plan, to be wedged between the current $13.99 Premium plan (all podcast ads removed) and zero-cost ad-supported video watching.
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Edison Research is out today with its Top 25 Podcasts in the UK ranker. Edison’s research is derived from listener surveys, not download counts, and therefore includes podcasts which do not appear on other rankers which lack access to some hosting platforms. Click for the list, and RAIN’s year-over-year and month-over-month comparisons. Continue Reading
“Audio advertising is a growing force” — that is the headline finding in a newly released research deck from audio distribution, Marketing, and monetization service AdsWizz. It’s called The Rise of Programmatic Audio: An industry moving at the speed of sound. Click for details, metrics, and link to the original. Continue Reading
— Who Needs a Rest? (Start Here podcast)
— Words and Cars (Jacobs Media)
— Commitment (Jack Myers)
The rumor (fact)ory jumped the gun on the post-holiday work week with multiple reports of Spotify readying the launch of a new service tier. Targeted to “super fans,” the new plan would boost Spotify’s monthly subscription price by $5.99 per month. To justify the higher price, three added features are reportedly planned. Continue Reading
The Podcast Academy, which produces the annual Ambies podcast awards, has released nominees for the 2025 celebration. Click for ceremony details and the top nominees. Continue Reading
If rumors are to be believed, Netflix is contemplating adding video podcasts to its programming slate. As we learn from Business Insider his information comes from research company Bernstein, and is saturating Netflix news today. Continue Reading
ABC’s morning News podcast Start Here will expand its weekday schedule into the weekend. In the second part of a double announcement, the show will be syndicated to the ABC News Radio syndicates. Click for details. Continue Reading