Podcast analytics and audience insights platform CoHost is announcing a new slate of demographics that includes listener interests, hobbies, and social media habits (and pets!) in addition to standard age/gender/income identifiers. Click for details. Continue Reading
It took more than two years: Webcasting music royalties are finalized for the 2021-2025 period. David Oxenford’s Broadcast Law Blog. The every-five-year royalty setting process has been controversial in the past, and is always a battle of music owners vs. the streaming platforms which license music. Click for the details, and a link to David Oxenford’s full coverage. Continue Reading
— Definitions (Jonas Woost)
— Intentional Boredom (iHeartPodcsts)
— Perspectives (The Podglomerate)
In the recent Q2 earnings call from Sirius XM, we heard a measured bullishness about the audio giant’s podcast business, including a key bragging point of interest: CEO Jennifer Witz noted that the first half of 2023 booked over 2,600 podcast campaigns across more than 100 Fortune 500 brands. Click for lots more detail. Continue Reading
Edison Research released its quarterly survey of the top 50 podcasts in the U.S., based on reach. When we look back at previous reports over two years, we see an unshakeable grip on the top three slots in this ranker.… Continue Reading
— Audience Intel (Signal Hill Insights)
— Amplification (Quill)
— New Phase (Pat Paxton)
Music licensing service Songtradr has made a deal with streaming game platforms Twitch, bringing in-game licensed music to players. Songtradr offers a catalog of 80,000 pre-cleared songs for use in various social media platforms and digital advertising.
Continue Reading
In today’s edition of Fred Jacobs daily column (HERE), we learn a research metric which conveys the apprehension of on-air radio professionals facing the advancing wave of synthetic voices driven by AI. Continue Reading
Edison Research harvests some interesting data from the company’s ongoing Share of Ear research in the U.S. In the company’s current blog post, we learn that podcast listening does not fare well in the car, where AM/FM listening thrives. Below is a key graphic, showing that podcast consumers do not take their pod listening out of work and home environments into the car. Click for details, a graphic, and possible reasons. Continue Reading