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Author: Kurt Hanson

Triton Digital releases new version of Tap ad platform

Posted on October 5, 2022 by Kurt Hanson

Global technology and services provider to the digital audio, podcast, and broadcast radio industries Triton Digital today announced the release of a new version of its advertising platform, Tap. According to the company’s press release: The enhanced version, now available… Continue Reading →

Advertising & Monetization, Tech
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Bloomberg: “Podcasters Are Buying Millions of Listeners, Raising Questions About Marketing Tactics”

Posted on October 4, 2022 by Kurt Hanson

According to a recent article published by Bloomberg News, “Broadcasters are always hunting for new, flashy places to promote their shows, ranging from billboards to floats in parades to airplane banners. Some networks, though, have uncovered a less-glamorous, yet highly… Continue Reading →

Advertising & Monetization, News, Podcasting

Podcasts now beating AM/FM/satellite talk among 18-34s (and maybe even among 18-54s)

Posted on September 28, 2022 by Kurt Hanson

According to Edison Research data presented by Cumulus Media exec Pierre Bouvard in his recent “Audioscape 2022” research presentation, among U.S. respondents in the 18-34 age group, of weekly time spent listening to talk/personality audio content, podcasts now receive 60%… Continue Reading →

Metrics & Research, Podcasting Bouvard
1

“Has streaming made it harder to find new music?” The Guardian asks

Posted on September 26, 2022 by Kurt Hanson

U.K. news website The Guardian posted an article today by journalist Alexis Petridis asking the question, “Has streaming made it harder to find new music?” Petridis writes, “We live in a world where music has never been more abundant, or… Continue Reading →

News

Adnan Syed out of prison; “Serial” and “Undisclosed” release new episodes

Posted on September 20, 2022 by Kurt Hanson

Eight years after the podcast “Serial” entranced listeners as podcasting’s first hit podcast, a Baltimore judge yesterday ordered the release of the show’s subject, Adnan Syed, who has been incarcerated for the past 23 years after being convicted of the… Continue Reading →

Podcasting

Acast to reduce headcount by 15%, focus on reaching positive EBITDA by 2024

Posted on September 16, 2022 by Kurt Hanson

The Sweden-based leading podcast platform Acast announced yesterday that it intends to lay off about 15% of its workforce, initiating deliberations during September, as part of a plan to shift towards the creation of profitable growth in line with the… Continue Reading →

Earnings Reports, Podcasting

“Chasing Playlists: What’s the Secret?” Guest essay by Beatroot Music’s Aric Kim

Posted on September 9, 2022 by Kurt Hanson

By Aric Kim, Manager, Operations & DSP Relations, Beatroot Music.  At Beatroot Music, one of the first things our artists ask us is how to get on more playlists. Landing on playlists can be a big step towards building name… Continue Reading →

Music subscription services, Opinion & Features, Thought Leaders

Plans coming together for October 24th’s “Podcast Day 24” event

Posted on September 6, 2022 by Kurt Hanson

Organized by Radiodays Europe and the team behind the Australian and British Podcast Awards, plans are shaping up for the second annual “Podcast Day 24” event — a hybrid live-in-person and virtual conference taking place in three major global cities… Continue Reading →

Events, Podcasting

Techsurvey 2022: Are public radio fans cooling on podcasting?

Posted on September 5, 2022 by Kurt Hanson

 Consulting and research firm Jacobs Media released the results of its “Public Radio Techsurvey 2022” last week at the Public Radio Program Directors (PRPD) Content Conference in New Orleans, with what commercial radio Techsurvey co-sponsor All Access called “a mostly… Continue Reading →

Metrics & Research, Podcasting, Public Radio

NBC considering giving up an hour of prime time, say reports

Posted on August 31, 2022 by Kurt Hanson

In a move demonstrating how dramatically consumer behavior is changing and TV & radio brands are adapting to the growth of streaming (and other influences), The New York Times reported last week that the NBC television network is considering scaling… Continue Reading →

History

Edison “Share of Ear” findings per WW1: Podcast listening flat, CD/LP/MP3 share down

Posted on August 23, 2022 by Kurt Hanson

In his analysis of the latest findings from Edison Research’s quarterly “Share of Ear” study (the full study being available to subscribers only), Cumulus Media and Westwood One Audio Active Group Chief Insights Officer Pierre Bouvard looked at various aspects… Continue Reading →

Metrics & Research, News

Edison “Share of Ear” trends (2018 to 2022) examined

Posted on August 23, 2022 by Kurt Hanson

Here’s Q2 2022.  (See accompanying story for details.):   For comparison, here’s Q1 2018: As you can see, AM/FM declined over the period from a 47% share to a 40% share (a 15% decline over the slightly more than four… Continue Reading →

Metrics & Research, News

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