CBS announces intent to separate from radio, sell or spin off stations

Today’s reach is not necessarily tomorrow’s revenue growth. That seems to be the lesson from Les Moonves, CBS CEO and Chair, following his announcement yesterday that the iconic broadcasting company would exit the radio holding business, selling or spinning off its 117 radio stations which serve 70-million listeners per week. Continue Reading

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Steve Goldstein: How Long Should Your Podcast Be?

by Steve Goldstein

Guest columnist Steve Goldstein takes at aim at overly-long podcasts, with an eye to average radio listening time. He also notes that podcasting is a commuter-friendly format, and that the average commute time is shorter than many podcasts. “The empirical evidence is overwhelming.” Continue Reading