News
“Imagine a world…” — predictions of video supremacy in podcast production (Riverside)
Riverside, a leading audio+video content production platform used by many leading podcasts, released a study called Future of Video Podcasting for Brands 2023. It contains over 20 slides of data from a survey of 672 global production professionals who create podcasts for their companies. Click for a roundup of metrics and graphics.
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RAJAR Q1: Radio has 88% reach; digital tuning at 74% (where DAB still prevails)
In the RAJAR (Radio Joint Audience Research) report for Q1, we see that 88% of the UK audience tunes into radio stations at least weekly. And the average listener consumes 20.4 hours of live radio per week. Click through for more metrics, an infographic, and link to download the full report. Continue Reading
RAIN Notes: Thursday, May 18
— Too Much (Russ More)
— Audio’s Future (Chris Peterson)
— Show Me The Growth (Heather Osgood)
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New York Times launches dedicated listening app, NYT Audio
The New York Times, producer of leading news podcast The Daily, and owner of Serial Productions and voice narration provider Audm, has launched NYT Audio, a dedicated mobile listening app. We complain about the iOS-only launch, and enumerate the product’s many features. Continue Reading
RAIN Notes: Monday, May 15
— Uh-oh (Ashley Carman)
— Here, There, and Overall (Tenderfoot TV)
— Show Me the Money (Allyson Marino)
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RAIN Notes: Tuesday, May 9
— Collecting Knowledge (Tom Webster)
— Conversion (Jack Myers)
— A Rose By Any Other Name (Fred Jacobs)
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NewsGuard, a watchdog news credibility service, launches data rating product for podcast advertisers
In what might be the first podcast credibility ratings service, watchdog company NewsGuard has launched a data product for podcast streaming platforms which will, in the company’s words, “enable safe, responsible advertising on news and information podcasts.” Click for a lot more detail. Continue Reading
Wall Street Journal launches WSJ Radio on TuneIn
Dow Jones and TuneIn have announced a collaboration in which WSJ Radio will join the streaming audio giant with a dedicated 24-hour channel. TuneIn Premium subscribers will hear an ad-free presentation; anyone can listen to the ad-supported version. It’s not the first audio dance for Dow Jones. Continue Reading
RAIN Notes: Wednesday, May 3
— From Sirius to Soundrise (Eileen Bagshaw)
— Moving On (Mathew Passy)
— A Category for Every Podcast (People’s Choice Podcast Awards)
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Bleav Network joins Cumulus, adding huge library of sports shows
Self-described as “a sports and entertainment omnichannel production company,” Bleav owns over 500 podcasts covering all major sports, sports betting, and pop culture, and reaches over 50-million followers. In this news, the Cumulus Podcast Network will distribute, market, and monetize the catalog. Continue Reading
Smart speaker ownership flattens, AM/FM radio thrives on it as in-home radio winnows
The recently released Cumulus Media 2023 Audioscape study offers a deep dive into podcasting, smart speakers, and the status of AM/FM radio in those relatively new home speakers. Click through for charts, and a link to the study. Continue Reading
