Quick Hits: Questions about NPR’s RAD. Apple Music year-in-review app.
Brief news items and worthy reads from around the web: RAD and the value of podcast listener data. Get an Apple Music year-in-review with this app. Continue Reading
RAD
NPR’s RAD measurement is released as open source; pushes for podcast listens as key metric
In a milestone that potentially moves the podcast measurement needle away from downloads and toward listens, NPR has formally launched RAD (Remote Audio Data). It has been in development for a year, supported by a broad consortium of podcast hosting and content companies. Continue Reading