DAX lands exclusive U.S. sales representation for Audiomack streaming
Digital audio ad platform DAX has announced an agreement with Audiomack, a crowdsourced music streaming platform, to exclusively represent U.S. ad sales. Audiomack serves about 20-million monthly active listeners (MAUs). Adding that reach to DAX’s existing portfolio brings the number to 115-million MAUs that DAX can target for advertisers. At the same time, DAX notes, the Audiomack deal strengthens DAX’s base of Gen Z and Millennial audience. Continue Reading