The always entertaining duo of Tom Webster, vice president of Edison Research, and John Rosso, president of market development for Triton Digital, teamed up onstage at the RAIN Digital Audio Advertising Summit for a conversation about the highly influential Infinite Dial study. RAIN President Brad Hill guided the discussion. Continue Reading
RAIN’s Digital Audio Advertising Summit in Chicago kicked off with a discussion of creative messaging. Lauren Nagel, Pandora Media’s group creative director, guided an insightful conversation with three experts that touched on topics from brand identity to personalization to machine learning. Continue Reading
Jake Shapiro, Chief Executive of PRX, the largest marketplace of audio programs for public radio, gave the keynote address at RAIN Summit Atlanta on September 29. Click through for a summary, and to listen. Continue Reading
Kurt Hanson bestows the RAIN Internet Radio Awards in several categories.
This RSO panel explored platforms and strategies that drive incremental revenue for streaming audio companies, including performance-based and direct-response campaigns, ad exchanges, daily deals, and more. Moderator: Paul Heine (Inside Radio) Panelists: Dan Weiner (Pandora), Ted Gurley (Univision), Matt Cutair… Continue Reading
From RAIN Summit Orlando, September 2013 Session 2: Pecha Kucha – Aha by Harman “Connected Vehicle Conundrum” Presenter: Toby Trevarthen
There has been a lot of discussion as to whether broadcasters should use ad insertion as part of their streaming and online strategy. This panel considered both sides, taking into consideration measurement implications, revenue opportunities, programming issues and available resources.… Continue Reading
Keynote address presented by David Field, CEO of Entercom.
Learn from top digital sales executives how to staff and train your digital sales department. What to look for when hiring, best practices for digital sales training, how to arm them with the best sales tools and optimize inventory. Moderator:… Continue Reading
This presentation by GroupM Next addresses the future of streaming radio, looking at consumer behavior and implications for brands from the advertising agency perspective. It includes recommendations on ways that streaming content providers can optimize the opportunity for advertisers. Presentors:… Continue Reading
Presented by Triton Digital, this discussion will range from best ways for integration to happen (in dash, versus receiver) to identifying aggregators, to discussing best options for both listeners and streaming services during the interim stages. Moderator: Brad Hill (RAIN:… Continue Reading
AccuRadio/RAIN founder Kurt Hanson delivers his annual address about the state of Internet radio.